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Watches of Switzerland Group PLC Tech Stack

Multi-channel luxury watch and jewellery retailer across UK, US, and Europe

Luxury Goods & Jewelry Leicester, United Kingdom 1,001–5,000 employees Public Company

Watches of Switzerland Group is a FTSE-250 public retailer operating 190+ showrooms and seven e-commerce sites across three markets. The tech stack reveals a retail-ops-first organization: SAP for ERP, Shopify for commerce, ServiceNow for ticketing, and Salesforce Commerce Cloud for client data—paired with modern frontend tooling (React, TypeScript, Jest). The hiring mix heavily favors sales (56% of active roles), with only three engineering headcount and ecommerce roles, signaling a showroom-centric, operationally driven culture still building digital infrastructure.

Tech Stack 52 technologies

Core StackSAP ServiceNow Zendesk Shopify React TypeScript JavaScript GitHub GitLab Jest Playwright Storybook Microsoft Office Instagram Microsoft 365 Teams OneDrive Outlook Windows 10 Windows 11 Zoho Desk Freshservice LiveChat Salesforce Commerce Cloud Liquid HTML CSS Git Chromatic Excel+22 more

What Watches of Switzerland Group PLC Is Building

Challenges

  • Increasing sales conversion rates
  • Data collection for client experience
  • Enhancing online client experience
  • Shopping journey streamlining
  • Back-office inefficiency in client experience
  • Inventory control accuracy
  • Meeting profit targets
  • Loss prevention
  • Maintaining costs within budget
  • Engagement and efficiency

Active Projects

  • Roll-out showroom boutique experience initiatives
  • Implementing wosg hospitality program
  • Subscription services
  • Site acquisitions
  • Luxury consultative selling training program
  • Developing weekly action plans
  • Floor and showroom business plan
  • Visual merchandising
  • Floor/showroom training
  • Train the trainer programs

Hiring Activity

Decelerating140 roles · 40 in 30d

Department

Sales
79
Ops
14
Support
12
Manufacturing
9
Marketing
7
HR
4
Ecommerce
3
Engineering
3

Seniority

Junior
48
Mid
48
Manager
29
Senior
8
Director
6
Lead
1

Notable leadership hires: Regional Director, Showroom Director

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About Watches of Switzerland Group PLC

Watches of Switzerland Group is the UK's leading luxury watch specialist, now operating across the United Kingdom, United States, and Europe. The business spans 190+ physical showrooms (including 77 dedicated mono-brand boutiques for partners like Rolex, OMEGA, TAG Heuer, and Breitling) and seven e-commerce properties. With nearly 3,000 employees and headquarters in a new 75,000 sq ft facility in Leicester, the company delivers luxury retail through in-person consultative selling, supported by training programs and hospitality initiatives. Revenue and profitability depend on conversion rates, inventory accuracy, and cost control across a geographically dispersed, heavily staffed showroom network.

HeadquartersLeicester, United Kingdom
Company Size1,001–5,000 employees
Hiring MarketsUnited States, Canada, United Kingdom, Peru, India

Frequently Asked Questions

What is Watches of Switzerland Group's tech stack?

SAP for ERP, Shopify and Salesforce Commerce Cloud for e-commerce, ServiceNow and Zendesk for support, plus React, TypeScript, and JavaScript for frontend development. Collaboration relies on Microsoft 365, Teams, and OneDrive.

Where does Watches of Switzerland Group operate?

The United Kingdom (primary market), United States, and Europe, with 190+ showrooms total and hiring active in the US, Canada, UK, Peru, and India.

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