The Wellness Shop Tech Stack

D2C organic beauty brand scaling through marketplace and investor readiness

Cosmetics Bengaluru, Karnataka 51–200 employees Founded 2020 Privately Held

The Wellness Shop operates a direct-to-consumer organic skincare and haircare brand founded in 2021, now in active growth mode. The company is simultaneously pursuing M&A integration, D2C acquisition, and marketplace expansion—with visible focus on investor readiness and fundraising support. The hiring mix (3 marketing, 1 engineering, 1 finance; mostly interns and mid-level) and active pain points around marketplace rankings and ad budget management signal a sales and marketing-led scaling phase rather than product iteration.

Tech Stack 14 technologies

Core StackLaravel PHP MySQL JavaScript Bootstrap AWS HTML CSS Git REST API cPanel FTP Excel

What The Wellness Shop Is Building

◆Challenges

M&a due diligence
Investor readiness
Fundraising support
Scaling startups in beauty and personal care
Improving marketplace rankings
Managing large budgets for marketplace ads

▲Active Projects

M&a integration
D2c acquisition
Investor presentation modeling
Scale marketplace and quick commerce strategy
Improve marketplace rankings and brand visibility
Manage marketplace advertising budget

Hiring Activity

Accelerating5 roles · 3 in 30d

Department

Marketing

Engineering

Finance

Seniority

Intern

Lead

Mid

Senior

Notable leadership hires: Head of E-Commerce

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About The Wellness Shop

The Wellness Shop sells organic skincare and haircare products across direct-to-consumer and marketplace channels in India. Founded in 2021 and based in Bengaluru, the company positions itself around natural, preservative-free formulations grounded in Ayurvedic principles. With 51–200 employees, the organization is executing on multiple growth vectors: direct acquisition, marketplace optimization (including ranking and advertising), and partnership/investment activities. Current operational focus spans marketplace strategy, advertising cost management, and preparing for potential investor engagement or M&A participation.

HeadquartersBengaluru, Karnataka

Company Size51–200 employees

Founded2020

Hiring MarketsIndia

Frequently Asked Questions

What tech stack does The Wellness Shop use?

Laravel, PHP, MySQL, and JavaScript for web infrastructure; AWS for cloud hosting; Bootstrap for front-end; REST APIs for integration; Git for version control.