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Ten Lifestyle Group Tech Stack

Concierge and loyalty platform for financial institutions and premium brands

Travel Arrangements London, London 1,001–5,000 employees Founded 1998 Public Company

Ten Lifestyle Group operates a B2B2C concierge and lifestyle benefits platform serving global financial institutions and premium brands — over fifty clients using the service to attract and retain affluent customers. The tech stack centers on Salesforce Marketing Cloud, Braze, and CRM tooling (including a newly adopted Planful for planning), paired with AWS and Azure infrastructure. Hiring velocity is accelerating across support, sales, and operations, with notable leadership recruitment in travel partnerships and lifestyle partnerships, suggesting expansion of both the DMC network and the client-facing proposition.

Tech Stack 34 technologies

Core StackPower Query Braze AWS Terraform CloudFormation Slack Adobe Premiere Pro After Effects Active Directory Klaviyo Microsoft Office Amadeus Anaplan Excel Genesys Word Outlook Teams Liquid Azure IAM Git PowerPoint OpenTable Windows 11 Microsoft 365 Chrome Internet Explorer macOS Salesforce Marketing Cloud+3 more
AdoptingPlanful

What Ten Lifestyle Group Is Building

Challenges

  • Grow private travel division
  • Scaling crm capabilities across regions
  • Improving member satisfaction
  • Deepening partner relationships
  • Optimizing campaign performance
  • Identifying new partnership opportunities
  • Maximising partnership value
  • Ensuring timely qa scoring
  • Expand client base
  • Maintaining competitive travel proposition

Active Projects

  • Impactful campaigns for member engagement
  • Dmc partnerships
  • Induction program
  • Customer lifecycle journey development
  • Experience curation
  • Multi-channel crm activity design
  • Crm testing and optimisation framework
  • Data pipeline development
  • Innovation in lifestyle offerings
  • Security automation scripts development

Hiring Activity

Accelerating140 roles · 85 in 30d

Department

Support
37
Sales
33
Ops
25
Marketing
16
HR
10
Travel
6
Data
3
Finance
3

Seniority

Mid
68
Manager
35
Junior
15
Senior
14
Lead
8
Staff
2
Intern
1

Notable leadership hires: Head of Travel Partnerships, Head of Content, Head of Accounting, Head of Lifestyle Partnerships

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About Ten Lifestyle Group

Ten Lifestyle Group is a publicly listed (London Stock Exchange: TENG) concierge and membership benefits platform founded in the UK in 1998. The company operates a white-label service delivered through partner financial institutions and luxury brands, offering members access to curated travel, dining, entertainment, and retail experiences across 26 languages in 20+ cities. The platform handles millions of member interactions annually, operating 24/7/365. Ten serves over fifty institutional clients and is structured around three core functions: technology and platform operations, travel and partnership curation, and customer engagement via multi-channel campaigns and personalized communications.

HeadquartersLondon, London
Company Size1,001–5,000 employees
Founded1998
Hiring MarketsUnited Arab Emirates, China, South Africa, Japan, United Kingdom, United States, Canada, Saudi Arabia

Frequently Asked Questions

What tech stack does Ten Lifestyle Group use?

Primary tools: Salesforce Marketing Cloud, Braze, AWS, Azure, Amadeus, Anaplan, OpenTable, Genesys, and Klaviyo. Microsoft Office and productivity suite underpin operations. Recently adopting Planful for enhanced planning capabilities.

What is Ten Lifestyle Group working on?

Active projects include scaling CRM and campaign optimization across regions, developing data pipelines, expanding DMC partnerships, enhancing member engagement campaigns, refining customer lifecycle journeys, and growing the private travel division.

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