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solago GmbH | Solarhandel24 Tech Stack

Online solar equipment retailer with logistics and customer consulting

Solar Electric Power Generation Düsseldorf, North Rhine-Westphalia 51–200 employees Founded 2022 Public Company

Solago operates a direct-to-consumer solar equipment business built on Shopify + HubSpot, with 51–200 employees and a logistics footprint exceeding 20,000 m². The hiring mix is heavily weighted toward warehouse and logistics roles (8 open), with support (4) and sales (3) far outpacing engineering (2), reflecting a supply-chain-first operational model. Current pain points center on warehouse scaling, inventory accuracy, and order fulfillment speed—suggesting the business is outgrowing its existing fulfillment infrastructure.

Tech Stack 13 technologies

Core StackHubSpot Shopify Node.js GraphQL JavaScript Microsoft Office Liquid REST HTML CSS WhatsApp Aircall DATEV

What solago GmbH | Solarhandel24 Is Building

Challenges

  • Scaling warehouse operations
  • Inventory accuracy
  • Order fulfillment speed
  • Seo & geo channel development
  • Improving warehouse processes
  • Product portfolio expansion
  • Product positioning optimization
  • Improving consulting quality
  • Internal customer service process optimization
  • Efficient handling of customer inquiries

Active Projects

  • New ac component product line
  • Supplier negotiation
  • Customer service training
  • Rma handling
  • Technical reporting and error analysis
  • Internal quality assurance and product improvement
  • Seo & geo channel development
  • Backlink & offpage strategy development
  • Product category development
  • Market and competitor analysis

Hiring Activity

Steady20 roles · 8 in 30d

Department

Logistics
8
Support
4
Sales
3
Engineering
2
Product
2
Finance
1
Marketing
1
Ops
1

Seniority

Mid
13
Junior
6
Intern
1
Lead
1
Manager
1
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About solago GmbH | Solarhandel24

Solago sells solar panels, photovoltaic systems, and balcony-mounted solar units to residential and commercial customers in Germany. The company operates two primary sales brands (solago.de and Solarhandel24) and manages its own logistics operation. The product range spans from small plug-and-play balcony systems to full rooftop installations, positioned as affordable entry points into solar energy. The business combines e-commerce (Shopify), customer relationship management (HubSpot), and in-house logistics to handle order fulfillment and technical support directly.

HeadquartersDüsseldorf, North Rhine-Westphalia
Company Size51–200 employees
Founded2022
Hiring MarketsGermany

Frequently Asked Questions

What tech stack does Solago use?

Shopify for e-commerce, HubSpot for CRM and customer communication, Node.js and GraphQL for backend services, and DATEV for accounting. Customer support runs through Aircall and WhatsApp.

What challenges is Solago facing?

Scaling warehouse operations, maintaining inventory accuracy, and reducing order fulfillment time. Secondary focus areas include SEO/geo channel expansion and improving consulting quality for customers.

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