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SMS-Magic Tech Stack
AI-powered SMS and conversational messaging platform for Salesforce customers
SMS-Magic (operating as Conversive) builds conversational AI for multi-channel customer engagement, with deep Salesforce integration. The tech stack reveals a mature, cloud-native platform: Kubernetes and AWS ECS for orchestration, Kafka for event streaming, Redshift for analytics, and Datadog + Prometheus for observability. Current hiring emphasis on infrastructure and delivery roles (Cloud Infrastructure Lead, Delivery Lead) paired with aggressive scaling projects (autoscaling, infrastructure-as-code, help center expansion) signals preparation for higher volume and operational complexity.
Tech Stack 57 technologies
Core StackZendesk Intercom Freshdesk Mixpanel Google Analytics Salesforce HubSpot AWS Terraform CloudFormation Docker Kubernetes Jenkins GitLab CI/CD Prometheus Grafana Elasticsearch Datadog MySQL Redis Kafka Redshift Tableau Power BI Salesloft AWS ECS AWS EKS IAM Outreach Apollo+27 more
What SMS-Magic Is Building
◆Challenges
- Reducing dependency on support
- High-volume contact center
- Improving overall product adoption
- Lead routing inefficiencies
- Sales process inefficiencies
- Crm implementation disruptions
- Operational inefficiency across teams
- Budget tracking challenges
- Improving self-service resolution rates
- Scalability and reliability of cloud platform
▲Active Projects
- Scaling the help center / knowledge base
- Crm integration for telephony
- Integrating documentation with chatbot and in-product help
- Crm implementation and upgrade
- Automation governance
- Infrastructure as code implementation
- Autoscaling strategy implementation
- Optimizing search relevance and tagging
- Automation workflow implementation
- Content optimization initiatives
Hiring Activity
15 roles · 15 in 30d
Department
Seniority
Notable leadership hires: Cloud Infrastructure Lead, Delivery Lead
Company intelligence
