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Aarki Tech Stack

AI-driven programmatic advertising platform optimizing user acquisition and retargeting

Advertising Services San Francisco, California 51–200 employees Founded 2010 Privately Held

Aarki operates a programmatic DSP built on four owned data centers processing 6M+ queries per second, with a tech stack spanning TensorFlow, PyTorch, Kafka, and ClickHouse. The hiring mix reflects dual scaling: 7 marketing roles and 5 sales roles alongside 5 engineering and 3 data positions, suggesting a push to expand customer acquisition and revenue operations. Active projects around low-latency prediction infrastructure and fraud detection indicate the company is hardening core campaign-optimization systems while chasing forecasting accuracy and user-response prediction.

Tech Stack 33 technologies

What Aarki Is Building

Challenges

  • Reducing fraud rates
  • Identifying missing opportunities
  • Churn prevention
  • Improving forecasting accuracy
  • Reducing churn
  • Improving advertising campaign performance
  • Predicting user responses
  • Forecasting bid landscapes
  • Data integrity across reporting sheets
  • Detecting fraud

Active Projects

  • Programmatic demand-side platform (dsp) data infrastructure
  • Global hiring strategy aligned to 2026-2028 growth plan
  • Tracking protocol execution
  • Reporting and process feature development
  • Low-latency prediction infrastructure
  • Dynamic driver-based p&l model
  • Multi-scenario forecasting model
  • Campaign performance optimization
  • Creative refresh strategy
  • Hiring prioritization model tied to revenue milestones

Hiring Activity

Accelerating30 roles · 30 in 30d

Department

Marketing
7
Engineering
5
Sales
5
Data
3
Ops
2
Creative
1
Design
1
Finance
1

Seniority

Mid
14
Senior
7
Lead
3
VP
2
Director
1
Manager
1

Notable leadership hires: Head of Sales

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About Aarki

Aarki (operating as RZR) builds a performance-marketing platform that combines user acquisition, retargeting, connected TV, and influencer campaigns through a unified DSP backed by proprietary machine-learning models. The platform routes decisions through owned infrastructure: four data centers handle 6M+ queries per second, feeding real-time optimization across creative variants, bidding, and audience segmentation. The company serves performance-driven brands at scale, with offices in seven countries (San Francisco, New York, London, Bangalore, Beijing, Manila, Seoul) and a workforce of 51–200. Revenue model centers on managed services and platform adoption fees tied to campaign performance.

HeadquartersSan Francisco, California
Company Size51–200 employees
Founded2010
Hiring MarketsIndia, United States, United Kingdom, Philippines, China

Frequently Asked Questions

What is Aarki's tech stack?

Core: TensorFlow, PyTorch, Kafka, ClickHouse, Apache Spark, Flink. Data pipeline: HDFS, Fluentd, SQL. Visualization: Tableau, Sisense. Infrastructure runs on C++, Java, Rust, Go. Creative tools include Adobe suite and Figma.

What is Aarki working on?

Low-latency prediction infrastructure, fraud detection, programmatic DSP data infrastructure, campaign-performance optimization, and multi-scenario forecasting. Current pain points include churn prevention, forecasting accuracy, and bid-landscape prediction.

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