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Rosental Organics GmbH Tech Stack

Organic cosmetics brand scaling DTC through influencer marketing and internal process automation

Personal Care Product Manufacturing Berlin, BE 51–200 employees Founded 2017 Privately Held

Rosental Organics manufactures certified organic cosmetics with direct-to-consumer distribution via Shopify. The tech stack is heavily weighted toward marketing channels (Instagram, TikTok, YouTube, Meta Ads, Klaviyo) and creative tools (Adobe, Figma, Canva), reflecting a brand-led growth model. Active hiring spans marketing (10 roles), product, and data—paired with projects focused on influencer campaign scaling, reporting automation, and Asana adoption—indicating a transition from scrappy agency-driven execution to in-house operations and structured analytics.

Tech Stack 30 technologies

Core StackAdobe Premiere Pro After Effects Figma Asana Slack Shopify AWS Power BI Looker Tableau Canva Klaviyo Google Ads Meta Ads Google Analytics Instagram TikTok YouTube ChatGPT Perplexity Meta Google Google Workspace Notion SQL Excel Google Sheets WhatsApp TikTok Ads Google Analytics 4

AdoptingAsana

What Rosental Organics GmbH Is Building

◆Challenges

Scaling influencer marketing
Integrating data across multiple systems
Optimizing roas and cac
Automating reporting processes
Transitioning agency to inhouse
Optimizing processes and costs
Reducing meeting time
Improving cash conversion cycle
Digitalizing office processes
Minimizing error rates

▲Active Projects

Influencer campaign development
Optimizing okrs across the company
Automated reporting & insight processes
Establishing scalable processes & automations
Product launch coordination
Implementing structured meeting and reporting processes
Reporting 3-year plan
Ad sprints
Scaling influencer marketing on instagram
Implementing asana adoption

Hiring Activity

Accelerating20 roles · 10 in 30d

Department

Marketing

10

Product

3

Data

2

Ops

2

Sales

2

Design

1

Executive

1

Seniority

Senior

9

Mid

4

Lead

3

Manager

2

C-Level

1

Junior

1

VP

1

Notable leadership hires: Chief Operating Officer, Product Development Lead, B2B Sales Lead

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About Rosental Organics GmbH

Rosental Organics is a Berlin-based organic cosmetics manufacturer founded in 2017, serving consumers seeking transparent, ingredient-forward personal care products. The company operates a direct-to-consumer model via Shopify, with a stated emphasis on brand authenticity and ingredient transparency as competitive positioning. At 51–200 employees, the organization is scaling operational infrastructure: hiring across marketing, product, and data teams while simultaneously addressing fragmented reporting, manual processes, and the handoff from external agencies to in-house execution.

HeadquartersBerlin, BE

Company Size51–200 employees

Founded2017

Hiring MarketsGermany

Frequently Asked Questions

What is Rosental Organics' tech stack?

DTC infrastructure: Shopify, Klaviyo. Marketing channels: Instagram, TikTok, YouTube, Meta Ads, Google Ads, TikTok Ads. Creative: Adobe (Premiere Pro, After Effects), Figma, Canva. Analytics: Power BI, Looker, Tableau, Google Analytics 4. Operations: Asana, Notion, Slack, Google Workspace.

Is Rosental Organics hiring?

Yes. 21 active roles across marketing (10), product (3), data (2), ops (2), sales (2), and design (1). Leadership gaps include Chief Operating Officer, Product Development Lead, and B2B Sales Lead. All hiring in Germany.

What is Rosental Organics working on?

Influencer campaign scaling on Instagram, product launches, automated reporting and insights, Asana adoption, structured meeting/reporting processes, and a 3-year planning initiative. Pain points include data integration across systems, ROAS/CAC optimization, and transitioning from agency to in-house marketing execution.