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Puig Tech Stack

Global beauty and fashion conglomerate managing 14+ luxury brands across fragrance, makeup, and skincare

Personal Care Product Manufacturing Hospitalet de Llobregat, Barcelona 1,001–5,000 employees Privately Held

Puig operates a multi-brand portfolio spanning fragrance, makeup, and skincare with presence in 150+ countries and 32 offices globally. The tech stack reflects a large traditional enterprise—SAP, NetSuite, Oracle—heavy on business intelligence (Power BI, Tableau, Alteryx) and legacy manufacturing systems (PROFIBUS, EtherCAT). Active hiring across marketing (71 roles), sales (62), and ops signals aggressive commercial scaling, while pain-point clustering around process inefficiencies, data consolidation, and e-business performance suggests the organization is navigating the tension between heritage supply-chain infrastructure and direct-to-consumer digital demands.

Tech Stack 89 technologies

Core StackSAP NetSuite AWS Google Analytics Power BI AutoCAD Jira Confluence Asana Tableau Oracle Microsoft Office SAP BW Google Keyword Planner Excel SPOT PROFIBUS Ethernet EtherCAT SharePoint PowerPoint Outlook EDI Instagram TikTok YouTube Snapchat Spotify Netflix Alteryx+56 more
ReplacingSAP S/4HANA

What Puig Is Building

Challenges

  • Process inefficiencies
  • Improving ba performance
  • Performance monitoring
  • Improving line efficiency
  • Optimizing payroll processes
  • Consolidating commercial data
  • Budget management for influencer programs
  • Meeting sales targets
  • Optimizing e-business performance
  • Improving service levels

Active Projects

  • Uk retail excellence strategy implementation
  • Product launches
  • Plans 360 marketing
  • Campaign execution
  • Implementing pps
  • Post-campaign analysis and performance reporting
  • Vm planogram coordination
  • 360° launch planning
  • Product launch execution
  • Marketing automation campaigns

Hiring Activity

Accelerating230 roles · 120 in 30d

Department

Marketing
71
Sales
62
HR
16
Product
13
Manufacturing
11
Ops
9
Engineering
8
Finance
7

Seniority

Mid
64
Intern
56
Senior
41
Junior
34
Manager
28
Director
2
VP
1

Notable leadership hires: Head of Retail

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About Puig

Puig is a privately held Spanish beauty and fashion holding company founded in 1914 and headquartered in Hospitalet de Llobregat, Barcelona. The company owns and operates 14 core brands (Rabanne, Carolina Herrera, Charlotte Tilbury, Jean Paul Gaultier, Nina Ricci, Dries Van Noten, Byredo, Penhaligon's, L'Artisan Parfumeur, Uriage, Apivita, Dr. Barbara Sturm, Kama Ayurveda, Loto del Sur) plus beauty licenses for Christian Louboutin, Banderas, and Adolfo Dominguez. In 2024, Puig recorded €4.79 billion in net revenues. The organization operates across fragrance, makeup, and skincare segments with 1,001–5,000 employees and active commercial offices in 32 countries across Europe, North America, Latin America, the Middle East, Australia, and Asia.

HeadquartersHospitalet de Llobregat, Barcelona
Company Size1,001–5,000 employees
Hiring MarketsGreece, United States, United Kingdom, Mexico, Sweden, Brazil, Spain, France

Frequently Asked Questions

What tech stack does Puig use?

Puig's core infrastructure includes SAP, NetSuite, Oracle, AWS, Power BI, Tableau, and Alteryx for enterprise operations and analytics. Manufacturing systems use PROFIBUS and EtherCAT. Marketing channels integrate Instagram, TikTok, YouTube, and Snapchat. The company is replacing SAP S/4HANA.

How many countries does Puig operate in?

Puig sells products in more than 150 countries and maintains offices in 32 of them, spanning Europe, North America, Latin America, the Middle East, Asia, and Australia.

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