Canadian telecom and media operator scaling sales and offer strategy
Rogers is a large public telecom and media operator headquartered in Toronto with 10,000+ employees. The hiring mix is heavily sales-weighted (93 active roles in sales vs. 5 in engineering), and recent project focus spans offer strategy design, retail experience, and door-to-door prospecting—all front-line revenue plays. Pain points cluster around sales reporting gaps, offer visibility, and MDU market expansion, suggesting a company optimizing go-to-market execution rather than building new infrastructure.
Rogers is Canada's primary integrated communications and entertainment company, operating across wireless, cable, high-speed internet, broadcasting, publishing, and digital media. The company serves Canadian consumer and business markets through retail and field sales channels. Tech stack reflects a hybrid cloud approach (AWS, Azure, GCP) paired with legacy enterprise systems (Oracle ERP, iSeries, Essbase) for billing and reporting. Current operational focus includes multi-dwelling unit expansion, offer portfolio redesign, and performance reporting automation.
Rogers uses Tableau, Power BI, Salesforce, Oracle ERP, Snowflake, Databricks, AWS, Azure, GCP, Cisco Meraki, and legacy systems including Oracle, iSeries, and Essbase for ERP, analytics, and network management.
Current projects include MDU market expansion, offer strategy design and roadmapping, A/B testing frameworks, retail experience enhancement, sales automation, and door-to-door prospecting programs.
Rogers Communications's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →
This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.