Data-driven programmatic advertising for healthcare marketers and HCP targeting
PulsePoint, an Internet Brands division, runs a healthcare-focused programmatic ad platform on a Java/Spring backend with a BigQuery, dbt, Airflow and Looker analytics layer. Current hiring skews heavily toward data roles, matching projects that unify PulsePoint, Medscape and WebMD data into enterprise reporting. Cloud cost monitoring and GCP observability work point to a platform under spend and reliability pressure as it scales.
PulsePoint is a New York-based technology company, founded in 2011, that applies real-world data to healthcare marketing. It operates as a division of Internet Brands and targets both healthcare professionals and consumer health audiences through programmatic channels including video, mobile, native and content targeting. Its offerings span DSP data products, audience targeting, attribution and measurement for enterprise clients. The company has 201–500 employees and hires across the United States, India and Indonesia.
PulsePoint uses Java with Spring Boot and Angular, BigQuery, dbt, Apache Airflow, Looker and Tableau, plus MySQL, PostgreSQL, MongoDB, Cassandra and DynamoDB across AWS, Azure and GCP.
Yes. Hiring is accelerating and concentrated in data roles, with some engineering positions, spanning senior through director levels in the United States, India and Indonesia.
Projects include GCP observability, cloud spend monitoring, its HCP365 and Signal products, omnichannel, and enterprise analytics combining PulsePoint, Medscape and WebMD data.
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PulsePoint's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →
This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.