PulsePoint Tech Stack

Healthcare marketing platform using real-time data and programmatic targeting

Advertising Services New York, New York 201–500 employees Founded 2011 Privately Held

PulsePoint operates a programmatic advertising platform purpose-built for healthcare marketing, running a polyglot stack (Java/Spring, Angular/TypeScript, MySQL/PostgreSQL/MongoDB/Cassandra) across AWS/Azure/GCP. Active projects center on modernizing vendor reporting, building LLM-based components, and strengthening data infrastructure—while pain points cluster around manual reporting automation, data quality, and low adoption of programmatic solutions, suggesting a pivot toward more automated, AI-assisted workflows to reduce friction in client onboarding.

Tech Stack 45 technologies

Core StackAngular Java MySQL Oracle PostgreSQL MongoDB Cassandra DynamoDB Docker AWS GitHub GitLab Bitbucket Maven JUnit TypeScript Python Spring Boot Spring MVC Spring Data JPA Spring Security Azure GCP Gradle OpenAPI Mockito Jasmine RxJS Angular Material Angular CLI+15 more

What PulsePoint Is Building

◆Challenges

Automating manual reporting workflows
Modernizing vendor-level reporting
Client reporting issues
Database migrations
Improving data quality and reporting accuracy
Data infrastructure for llm usage
Adoption and retention
Low adoption of programmatic solutions
Low platform adoption
Capability gap

▲Active Projects

Modernize vendor-level reporting
Implement scalable reporting frameworks
Data model development
Client reporting support
Develop strategic data partnerships for dsp
Llm-based ai components for internal teams and user-facing communications
Data infrastructure improvement for llm usage
Generative ai systems foundation
Cross database system checks
Design integrations for data quality

Hiring Activity

Accelerating15 roles · 8 in 30d

Department

Data

Engineering

Sales

Marketing

Product

Seniority

Senior

Mid

Director

Manager

Lead

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About PulsePoint

PulsePoint, founded in 2011 and based in New York, is a technology platform enabling healthcare organizations and professionals to run targeted marketing campaigns at scale. The company uses proprietary data and real-time analytics to help clients reach healthcare providers and consumers with precision. Operating as a division of Internet Brands with 201–500 employees, PulsePoint serves as a programmatic ad exchange and demand-side platform (DSP) for the healthcare vertical, supporting campaign optimization across display, video, mobile, and native channels. Current hiring is concentrated in data and engineering roles, with particular emphasis on senior-level positions.

HeadquartersNew York, New York

Company Size201–500 employees

Founded2011

Hiring MarketsUnited States, Uganda, India, Belgium

Frequently Asked Questions

What tech stack does PulsePoint use?

PulsePoint uses Java, Spring Boot, Angular, TypeScript, PostgreSQL, MongoDB, Cassandra, MySQL, Oracle, DynamoDB, Docker, AWS, Azure, and GCP. Build tools include Maven, Gradle, and GitHub/GitLab for version control.

What is PulsePoint currently working on?

Key projects include modernizing vendor-level reporting, implementing scalable reporting frameworks, developing LLM-based AI components, improving data infrastructure for generative AI, building strategic data partnerships for their DSP, and enhancing data quality across systems.