Pipefy Tech Stack

No-code workflow automation and process orchestration platform with AI agents

Software Development San Francisco, California 501–1,000 employees Founded 2015 Privately Held

Pipefy operates a no-code process automation platform built on a polyglot stack (Ruby on Rails, Go, Node.js, Python, Java) with observability depth (Splunk, Elasticsearch, Datadog, Grafana). The company is sales-led—7 of 21 active hiring roles sit in sales, with a GTM rollout and sales-cycle optimization underway—while engineering remains lean (3 roles). Pain points cluster around scaling sales operations and reducing manual dependencies, matching their investment in attribution models, lead scoring, and sales pipeline tooling.

Tech Stack 42 technologies

Core StackHubSpot Salesforce Workato Ruby on Rails Go GraphQL Looker Google Ads LinkedIn Ads Java Python Node.js Ruby Splunk Datadog Grafana dbt BigQuery Google Analytics 4 Google Meta LinkedIn SQL Webflow Excel Google Sheets PowerPoint Google Slides Elasticsearch, Logstash, Kibana GCP+11 more

What Pipefy Is Building

◆Challenges

Scaling sales operation
Performance and scalability
Reducing manual dependencies
Process bottlenecks
Meeting slas
Meeting daily deliveries
Single source of truth for marketing data
Optimizing sales cycle
Support process inefficiencies
Customizing workflow solutions

▲Active Projects

Attribution models and lead scoring
Go-to-market rollout
Experiments and continuous improvements in tracking, automation, segmentation, and funnel efficiency
Integrations in workato
Customized workflow solutions
Optimize pipefy sales cycle
Scalable customer acquisition and expansion
Sales pipeline management
Executive dashboards and performance reports
Customer discovery and value conversations

Hiring Activity

Accelerating20 roles · 10 in 30d

Department

Sales

Marketing

Engineering

Support

Data

Ops

Security

Seniority

Mid

Senior

Junior

Manager

Intern

Staff

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About Pipefy

Pipefy provides a no-code platform for digitizing and automating business processes through a visual workflow builder and AI-driven agents. The product targets mid-market operations, sales, and support teams seeking to replace manual, fragmented process execution with centralized, continuously improvable workflows. Founded in 2015 and headquartered in San Francisco, the company operates at 501–1,000 employees and is actively hiring across sales, marketing, and engineering in the United States and Brazil. Current focus areas include integrations with Workato, custom workflow solutions, and dashboard tooling for performance visibility.

HeadquartersSan Francisco, California

Company Size501–1,000 employees

Founded2015

Hiring MarketsBrazil, United States

Frequently Asked Questions

What tech stack does Pipefy use?

Backend: Ruby on Rails, Go, Node.js, Python, Java; querying/analytics: SQL, BigQuery, dbt; observability: Splunk, Elasticsearch, Datadog, Grafana; sales/marketing: HubSpot, Salesforce, Google Analytics 4, LinkedIn Ads.

What is Pipefy working on?

Current priorities: attribution and lead scoring; GTM rollout; Workato integrations; custom workflow solutions; sales pipeline management; executive dashboards; and continuous improvements in tracking, automation, and funnel efficiency.