UK pet insurance provider running partner and direct brands for dogs, cats, rabbits
Pinnacle Pet UK underwrites and services pet insurance through partner-branded and owned brands, with a Salesforce-centric core (OmniStudio, Apex, MuleSoft, Copado, Agentforce) and an unusually crowded engagement layer of Braze, Klaviyo, Iterable, MoEngage and HubSpot. Job posts point to a pricing-science push, with behaviour models, feature engineering and model deployment into Radar, while support-led hiring targets churn and inbound call volume.
Pinnacle Pet UK is the London-based UK division of the Pinnacle Pet Group, which operates across several European markets. The business sells pet insurance for dogs, cats and rabbits, including multi-pet policies covering several animals under one plan. Distribution combines white-label partner brands with its own dedicated pet insurance brands. The company is privately held and employs between 51 and 200 people, with current hiring concentrated in the United Kingdom across support, data, finance, HR, operations and sales.
Pinnacle Pet UK runs on Salesforce (OmniStudio, Apex, MuleSoft, Copado, Agentforce), AWS and Azure, with Braze, Klaviyo, Iterable and HubSpot for engagement, and Looker, Power BI, Python and SAS for analytics.
Current initiatives include risk pricing model development, behaviour-based pricing models deployed into Radar, a retention sales initiative, bespoke partnerships, and expanding shared services across European countries.
Yes, hiring is accelerating, led by customer support and data roles, with additional openings in finance, HR, operations and sales, all based in the United Kingdom and skewed toward junior positions.
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Pinnacle Pet UK's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →
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