Direct-to-consumer pergola and outdoor living e-commerce platform
Pergolux operates a global D2C e-commerce business selling outdoor structures designed in Norway, with a 201–500-person team split heavily toward sales (22), marketing (15), and support (13). The tech stack reflects a maturing e-commerce infrastructure: Shopify + Klaviyo for commerce and email, HubSpot and Aircall for CRM and sales ops, plus data and analytics layers (dbt, Snowflake, BigQuery, Looker Studio). Active hiring is decelerating and concentrated on sales, marketing, and support roles across eight countries — suggesting expansion efforts are encountering friction that projects like full-funnel optimization and sales-process scaling are meant to solve.
Notable leadership hires: Operations Director, Customer Service Lead, Sales Lead, Customer Service Team Lead, Marketing Lead
Pergolux manufactures and sells pergolas and roofing systems for outdoor living, serving residential customers globally through a direct e-commerce model. The company is headquartered in Frankfurt, Germany, and operates on a Norway-designed product line sold via Shopify storefronts. The operational footprint spans manufacturing, fulfillment (WMS/ERP stack), and sales teams across North America, Europe, South America, and Australia. Current priorities center on improving conversion rates, shortening sales cycles, and reducing customer resolution times.
Shopify and Klaviyo for commerce; HubSpot and Aircall for sales/CRM; dbt, Snowflake, BigQuery for data; Google Analytics 4 and Looker Studio for analytics; WMS and ERP for fulfillment.
Frankfurt, Hesse, Germany. The company operates globally with manufacturing and sales footprint across Europe, North America, South America, and Australia.
Other companies in the same industry, closest in size