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Omnisend Tech Stack

Email marketing platform for e-commerce with multi-channel automation

Technology, Information and Internet Global 201–500 employees Founded 2014 Privately Held

Omnisend operates a multi-channel email and SMS marketing platform built on a modern polyglot stack—React, Node.js, Go, Postgres, MongoDB, Redis—deployed on Kubernetes with observability via Prometheus, Loki, and Tempo. The company is actively adopting Shopify, Wix, WooCommerce, and BigCommerce integrations while tackling infrastructure scaling challenges (Kubernetes stability, observability stack growth) and building out a partner ecosystem. Engineering-focused hiring (35% of active roles) paired with projects around platform integrations and design systems suggests a shift toward API-first extensibility and user experience maturity.

Tech Stack 40 technologies

Core StackFigma React Angular TypeScript JavaScript Node.js Go Prometheus Loki Kubernetes Terraform Ansible MongoDB PostgreSQL MySQL Redis Linux HTML CSS SQL NoSQL NSQ Pub/Sub GCP Tempo ChatGPT Gemini Perplexity Claude Ahrefs+4 more
AdoptingShopify Wix WooCommerce BigCommerce

What Omnisend Is Building

Challenges

  • Reliable message delivery
  • Expanding partner ecosystem
  • Improving partner engagement
  • Scaling business domain
  • Scaling observability stack
  • Stabilizing kubernetes cluster
  • Self-service datastores
  • Protecting intellectual property
  • Ip enforcement
  • Patent portfolio development

Active Projects

  • Improve brand visibility in ai search engines
  • Design system advancement
  • Subscription management system
  • Policy implementation
  • Partner recruitment & onboarding
  • Co-marketing initiatives
  • Audience selection streamlining
  • Client onboarding and campaign setup
  • Platform integrations with shopify, wix, woocommerce, bigcommerce
  • Monitoring, logging, and alerting for platform features

Hiring Activity

Accelerating30 roles · 15 in 30d

Department

Engineering
10
Marketing
6
Sales
3
Support
3
Design
2
Product
2
Data
1
Legal
1

Seniority

Mid
11
Senior
9
Manager
4
Director
1
Junior
1
Lead
1
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About Omnisend

Omnisend provides email and SMS marketing automation for e-commerce brands. The platform is marketed on intuitive design, 24/7 support, and transparent pricing—positioned against high-friction competitors. The company operates at 201–500 employees globally, with development and commercial teams distributed across Lithuania, Argentina, the United States, Sri Lanka, and Malaysia. Recent work centers on multi-channel campaign management, subscription handling, audience filtering, and direct integrations with major e-commerce platforms. Reliable message delivery and expanding partner coverage are noted operational priorities.

HeadquartersGlobal
Company Size201–500 employees
Founded2014
Hiring MarketsLithuania, Argentina, United States, Sri Lanka, Malaysia

Frequently Asked Questions

What tech stack does Omnisend use?

Omnisend uses React, Angular, TypeScript, Node.js, and Go for application logic; Postgres, MongoDB, MySQL, and Redis for data layers; GCP for infrastructure; and Kubernetes, Terraform, and Ansible for orchestration and monitoring via Prometheus, Loki, and Tempo.

What e-commerce platforms does Omnisend integrate with?

Omnisend is actively integrating with Shopify, Wix, WooCommerce, and BigCommerce—listed as top adopting technologies and confirmed as active projects.

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