Omnicom Media Tech Stack

Media services platform connecting agencies and advertisers across channels

Advertising Services New York 10,001+ employees Public Company

Omnicom Media operates a full-service media agency network spanning OMD, Initiative, PHD, UM, Hearts & Science, and Mediahub, serving over 40,000 people across the globe. The stack reveals a heavy orientation toward Google (DV360, Analytics 360, Tag Manager, Data Studio, GCP) and Meta, with secondary exposure to The Trade Desk and TikTok — reflecting the programmatic and social advertising focus of modern media buying. Hiring is heavily weighted toward marketing and data roles (163 and 44 respectively), with notable adoption of Google Ads, Meta Ads, and Microsoft Advertising, signaling aggressive expansion into cloud-based measurement and cross-channel optimization against a backdrop of privacy-centric challenges and high-volume campaign management.

Tech Stack 118 technologies

Core StackThe Trade Desk AWS Google Ads Google Analytics Prisma Meta Ads Adobe Premiere Pro Adobe Illustrator Adobe Photoshop Asana Trello Monday.com DV360 Google Tag Manager Google Analytics 360 Meta Business Manager Excel Google Sheets Tik Tok Ads Creo Google Marketing Platform Google Data Studio GCP Google Microsoft Office Outlook Teams OneDrive Browserstack Meta+84 more

AdoptingGoogle Ads Meta Ads DV360 GCP Google Marketing Platform Microsoft Advertising

What Omnicom Media Is Building

◆Challenges

Budget management
Direct billing and reconciliation process
Identifying cross upsell opportunities
Market growth
High volume of campaigns and reporting timelines
Expanding revenue through upselling and cross-selling
Privacy centric ecosystem
Meeting tight outcome driven kpis
Process automation
Large budgets across multiple channels

▲Active Projects

Campaign optimization
Marketing strategy for german market
Sales pipeline for cloud & ai solution business
Dashboard development for category and brand analysis
Brand lift
High-impact projects and case studies
Measurement plan development
Digital planning & optimization process implementation
Measurement strategy and client partnership
Performance reporting into omni

Hiring Activity

Accelerating270 roles · 140 in 30d

Department

Marketing

163

Data

Sales

Ops

Design

Finance

Engineering

Seniority

Senior

Manager

Mid

Director

Junior

Lead

Intern

C-Level

Notable leadership hires: Media Director, Head of Sales, Head of AdTech, AdTech Head, Client Investment Lead

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About Omnicom Media

Omnicom Media is the media services arm of Omnicom Group, operating multiple full-service media agencies that design growth ecosystems for world-leading brands. The division connects campaign optimization, brand lift measurement, and digital planning capabilities across a global footprint. Core operations center on budget management, billing reconciliation, and multi-channel performance reporting — with active projects addressing dashboard development for category and brand analysis, measurement strategy refinement, and sales pipeline expansion into cloud and AI solutions. The organization spans 10,000+ employees worldwide, with concentrated hiring in marketing, data, and sales functions.

HeadquartersNew York

Company Size10,001+ employees

Hiring MarketsNetherlands, Argentina, United States, Germany, Spain, Indonesia, Canada, New Zealand

Frequently Asked Questions

What advertising platforms does Omnicom Media use?

DV360, Google Ads, Meta Ads, The Trade Desk, TikTok Ads, and Microsoft Advertising. Primary stack emphasizes Google (Tag Manager, Analytics 360, Data Studio) alongside Meta Business Manager for social and programmatic campaign management.

What countries does Omnicom Media hire in?

22 countries including United States, Netherlands, Germany, Spain, Canada, Australia, Brazil, Mexico, India, and others across EMEA, LATAM, APAC, and North America regions.