Okendo is a Shopify-native customer marketing suite built on AWS infrastructure (Lambda, DynamoDB, Redshift, OpenSearch) with a modern frontend stack (React, Vue, Angular). The company is support-heavy (8 of 16 active roles) while managing steady engineering hiring, suggesting mature product operations with scaled customer success demands. Churn reduction and net retention feature prominently in their roadmap, indicating a focus on deepening per-customer value rather than pure expansion.
Okendo is a customer marketing platform designed for ecommerce brands selling through Shopify. The product suite spans reviews, referrals, loyalty programs, quizzes, and surveys—all designed to convert existing customers into repeat buyers and brand advocates. Founded in 2016 and based in Sydney, the company operates across 51–200 employees with distributed hiring spanning Australia, Portugal, Philippines, Colombia, Brazil, Mexico, and Peru. Adoption is concentrated among mid-market and larger Shopify merchants; the company emphasizes platform consolidation to reduce tooling fragmentation for ecommerce teams.
Frontend: React, Vue, Angular. Backend: Node.js, AWS Lambda, DynamoDB, Redshift, OpenSearch. Infrastructure: Terraform, API Gateway, CloudFront, SQS, SNS. DevTools: TypeScript, Figma, Storybook, Jira.
Australia, Portugal, Philippines, Colombia, Brazil, Mexico, and Peru. The company is distributed across these regions.
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