MSIGHTS Tech Stack

Marketing data platform unifying fragmented performance data across channels

Software Development Charlotte, NC 11–50 employees Founded 2004 Privately Held

MSIGHTS is a cloud-native marketing data platform built on Ruby on Rails, PostgreSQL, and AWS infrastructure, focused on unifying and transforming marketing performance data for enterprise teams. The product roadmap centers on automated data connectors, end-to-end onboarding workflows, and data quality — addressing two core pain points the company itself faces: system-to-system connectivity and data integrity at scale. The engineering-led hiring mix (4 engineers on a 7-person active roster) reflects the infrastructure-heavy nature of their work, though minimal recent hiring velocity suggests they are in a consolidation phase.

Tech Stack 32 technologies

Core StackZoomInfo HubSpot Bootstrap JavaScript Ruby on Rails AWS PostgreSQL DynamoDB AWS Lambda AWS RDS Python Java pandas NumPy Google Ads SQL Server LinkedIn Microsoft Office Excel Word PowerPoint Ember.js HTML5 CSS SQL AWS Elastic Beanstalk Git Meta Adobe

What MSIGHTS Is Building

◆Challenges

Scaling outbound lead generation
System-to-system connectivity
Streamlining processes
Ensuring data integrity
Improving client value
Supporting platform operations
Data onboarding and transformation challenges
Data quality and consistency issues

▲Active Projects

Outbound lead generation
Discovery and demo scheduling
Data report qa
End-to-end data onboarding and transformation process
Automated data connectors for marketing platforms
Client configuration initiatives

Hiring Activity

Minimal7 roles · 0 in 30d

Department

Engineering

Data

Sales

Support

Seniority

Mid

Junior

Manager

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About MSIGHTS

Founded in 2004, MSIGHTS serves enterprise marketing, analytics, and operations teams who struggle with fragmented data across advertising platforms, partners, and internal systems. The platform automates data collection, standardization, and delivery using a no-code interface, enabling customers to build decision-ready reporting without custom SQL or ETL scripts. MSIGHTS operates from Charlotte, NC, with a small, focused team of 11–50 employees. The company's infrastructure runs on AWS (Elastic Beanstalk, Lambda, RDS, DynamoDB) and serves customers via a web interface built with Ember.js and Rails.

HeadquartersCharlotte, NC

Company Size11–50 employees

Founded2004

Hiring MarketsUnited States, Mexico

Frequently Asked Questions

What tech stack does MSIGHTS use?

MSIGHTS uses Ruby on Rails and Ember.js for the application layer, PostgreSQL and DynamoDB for data storage, Python and Java for backend services, and AWS (Elastic Beanstalk, Lambda, RDS) for cloud infrastructure.

Where is MSIGHTS headquartered?

MSIGHTS is headquartered in Charlotte, NC. The company hires primarily in the United States and Mexico.