Tech-forward apparel brand scaling omnichannel retail operations
Insider is a Brazilian fashion retailer building infrastructure for omnichannel and real-time e-commerce. Their stack—Google Cloud (BigQuery, Dataflow, Pub/Sub), Kafka, dbt, Airflow, and observability tooling (Prometheus, Grafana)—indicates a data and streaming-first architecture. Current hiring leans operations-heavy (6 roles) alongside engineering and data teams, while projects target order management, phygital retail, and omnichannel data integration, all pointing toward scaling physical and digital storefronts simultaneously.
Notable leadership hires: Community Lead, Associate Creative Director
Insider is a fashion apparel company founded in 2017 and headquartered in São Paulo, operating a direct-to-consumer model with physical retail expansion. The company positions itself around technology-enabled manufacturing and product innovation. Operations span e-commerce (Shopify-integrated), store network growth, and emerging phygital experiences that blend physical and digital customer engagement. Engineering and data infrastructure is substantial for a 51–200-person company, reflecting the scale and complexity of omnichannel logistics and real-time inventory management.
Google Cloud (BigQuery, Dataflow, Pub/Sub, Dataproc), Kafka, Apache Airflow, dbt, Terraform, observability (Prometheus, Grafana), Shopify for e-commerce, and analytics (Tableau, Looker, Power BI).
Omnichannel data integration, real-time e-commerce pipelines, order management system evolution, new store expansion, phygital customer experiences, and infrastructure-as-code (Terraform) implementation.
Other companies in the same industry, closest in size