Edelman DXI Tech Stack

Research and analytics consultancy for corporate reputation and brand strategy

Research New York, NY 201–500 employees Privately Held

Edelman DXI is a research and analytics consultancy operating within the Edelman communications network. The stack reveals a dual-layer operation: consumer intelligence tools (Brandwatch, Talkwalker, Meltwater, Cision) for media and social monitoring, paired with analytics platforms (Tableau, Google Data Studio, Databricks) and emerging AI tooling (ChatGPT, OpenAI API, GitHub Copilot). Hiring is heavily skewed toward research roles with distributed international presence, while active projects cluster around AI-enabled research delivery and measurement frameworks—suggesting a shift from manual research processes toward automated insights and efficiency gains.

Tech Stack 32 technologies

Core StackGoogle Analytics Tableau Databricks GitHub Copilot AWS Python JavaScript Google Ads Brandwatch Excel PowerPoint Google Data Studio Talkwalker Microsoft Office GPT ChatGPT OpenAI API Azure Meta Google TikTok LinkedIn X Snapchat Qualtrics Meltwater Cision Google Analytics 4 Adobe Analytics Pinterest+2 more

What Edelman DXI Is Building

◆Challenges

Research delivery efficiency
Enhancing operational efficiency and research quality
Budget control
Optimising paid media performance
Responding to crisis situations
Minimizing downtime
Optimizing resources
Maximizing efficiency
Ensuring project value
Maximising performance against kpis

▲Active Projects

Ai-enabled research delivery
Campaign performance reporting
Measurement framework development
Paid media campaigns across self-serve platforms
Optimise paid media campaigns
Online surveys and qualitative discussions
Ai-enabled initiatives
Primary research projects
Global complex research projects
Competitive intelligence exercises

Hiring Activity

Accelerating35 roles · 20 in 30d

Department

Research

Marketing

Data

Engineering

Seniority

Mid

Junior

Senior

Director

Intern

Manager

Notable leadership hires: Analytics Director

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About Edelman DXI

Edelman Data & Intelligence is a global research, analytics, and data consultancy focused on helping organizations build trusted relationships through data-driven insights. The company works across corporate reputation, brand strategy, crisis management, and communications measurement, serving mid-market and enterprise clients. With 201–500 employees spanning nine countries, the operation is research-led, leveraging proprietary monitoring and analytics infrastructure alongside consulting expertise. The service mix includes concept testing, social media analytics, influencer profiling, and integrated campaign performance reporting.

HeadquartersNew York, NY

Company Size201–500 employees

Hiring MarketsBrazil, United States, Spain, Singapore, Germany, Canada, Colombia, United Kingdom

Frequently Asked Questions

What tech stack does Edelman DXI use?

Edelman DXI uses Brandwatch, Talkwalker, and Meltwater for social and media monitoring, Tableau and Google Data Studio for analytics, Databricks for data processing, and OpenAI/ChatGPT for AI-enabled workflows. Analytics infrastructure includes Google Analytics, Adobe Analytics, and Qualtrics for survey work.

What is Edelman DXI working on?

Active projects focus on AI-enabled research delivery, measurement framework development, campaign performance reporting, and competitive intelligence. The company is also running primary research projects and paid media optimization initiatives, with internal pain points centered on research delivery efficiency and operational scaling.