Direct-to-consumer sleep products with international e-commerce operations
Ecosa is a D2C mattress and bedding retailer operating across five countries from bases in Melbourne, Hong Kong, and Japan. The tech stack is heavily weighted toward creative tools (Adobe suite, Figma, Final Cut Pro) and marketing platforms (Meta, Instagram, TikTok, Pinterest), with internal ops running on ClickUp, Asana, and Monday.com—signaling a marketing-led, product-centric organization. Active projects around ClickUp implementation and recruitment scaling, combined with pain points spanning e-commerce performance and process standardization, suggest the company is in a growth phase working to systematize operations as headcount expands.
Ecosa manufactures and sells mattresses, pillows, sheets, and sleep accessories through direct online channels. Founded in 2015, the company operates as a public entity headquartered in Richmond, Victoria, with regional offices in Hong Kong and Japan and product availability across five countries. The product line emphasizes sustainable sourcing (plantation wood for bed bases) and social responsibility (charity donations of returns, homeless initiatives). The organization spans 51–200 employees with concentrated hiring in marketing and design roles, supported by a distributed ops and support function.
Ecosa uses Adobe Creative Cloud (Premiere Pro, After Effects, Photoshop, Illustrator, InDesign), Figma, Final Cut Pro, and DaVinci Resolve for creative work; Meta, Instagram, TikTok, and Pinterest for marketing; ClickUp, Asana, Monday.com, Jira, and Trello for project and task management; Slack for internal communication; and Zendesk for customer support.
Ecosa is headquartered in Richmond, Victoria, Australia, with regional offices in Hong Kong and Japan.
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