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Channel Factory Tech Stack

YouTube and social video ad placement platform with contextual performance analytics

Advertising Services City of Industry, California 501–1,000 employees Founded 2010 Privately Held

Channel Factory operates a contextual targeting platform (ViewIQ) for YouTube, social, and CTV advertising, built on a data-heavy stack (Python, PySpark, PostgreSQL, Apache Iceberg, Looker) and actively scaling infrastructure to handle campaign optimization. The hiring mix reflects sales-led growth (marketing and sales 47 roles) paired with engineering and data teams (32 combined) — consistent with a managed-service + self-service SaaS model requiring both account management and continuous platform optimization.

Tech Stack 67 technologies

Core StackSalesforce Python Django React JavaScript PHP AWS PostgreSQL Redis RabbitMQ Celery Apache Iceberg PySpark AWS Glue AWS RDS Google Ads Power BI Excel OpenSearch AWS ECS transformers YouTube SQL AWS OpenSearch StarRocks CI/CD DV360 Google Sheets Looker Studio Google Apps Script+37 more

What Channel Factory Is Building

Challenges

  • Scaling data infrastructure
  • Optimizing campaign performance
  • Data quality and reliability
  • Data governance
  • Optimizing workflow
  • Expanding agency partnership
  • Cloud infrastructure reliability and cost efficiency
  • Meeting client kpis
  • Streamlining rfp process
  • Developing new social media offering

Active Projects

  • Scalable data infrastructure for analytics and bi
  • Qa
  • Client onboarding and development
  • Rfp process design
  • Campaign optimization ai system
  • Launch video campaigns across multiple platforms
  • Analyze campaign analytics
  • Launching paid social campaigns
  • Data governance policies
  • Ttt

Hiring Activity

Steady90 roles · 30 in 30d

Department

Marketing
28
Engineering
24
Sales
19
Data
8
Ops
3
Finance
1
HR
1
Support
1

Seniority

Senior
49
Mid
16
Junior
12
Manager
6
Director
1
Lead
1

Notable leadership hires: Sales Director, Client Service Head

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About Channel Factory

Channel Factory helps advertisers place video ads on brand-suitable and contextually relevant inventory across YouTube, social platforms, and CTV. The core product, ViewIQ, analyzes YouTube channels and videos to recommend or block placements, available both as a managed service and self-serve dynamic whitelists/blacklists integrated into DV360 and Google Ads. The platform operates in 36+ languages and uses historical campaign performance data to continuously adjust targeting recommendations. Founded in 2010 and headquartered in City of Industry, California, the company employs 501–1,000 people across 15 countries and maintains active projects around campaign optimization AI, video campaign launches, analytics infrastructure, and new social media offerings.

HeadquartersCity of Industry, California
Company Size501–1,000 employees
Founded2010
Hiring MarketsMexico, United Kingdom, United States, Germany, Greece, Sweden, India, Philippines

Frequently Asked Questions

What technology does Channel Factory use to analyze YouTube content?

The ViewIQ platform uses Python, PySpark, PostgreSQL, Apache Iceberg, and OpenSearch to analyze YouTube channels and videos, then deliver contextual suitability recommendations via DV360 or Google Ads.

What countries does Channel Factory operate in?

Channel Factory hires across 15 countries including the United States, Mexico, United Kingdom, Germany, India, Japan, Australia, France, Sweden, and others. Headquarters is in City of Industry, California.

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