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Carousell Group Tech Stack

Southeast Asian secondhand marketplace platform across seven brands

Software Development Singapore, Singapore 501–1,000 employees Founded 2012 Privately Held

Carousell Group operates a multi-brand secondhand marketplace serving tens of millions of monthly users across Greater Southeast Asia. The tech stack is weighted toward sales enablement (Salesforce, n8n workflows) and creative tools (Adobe suite, CapCut), with active investment in fraud detection and AI-powered forecasting—reflecting a business scaling payment safety and automated sales processes. Hiring velocity is accelerating with a sales-and-marketing-led team composition, anchored by intern and mid-level talent focused on lead conversion and merchant acquisition.

Tech Stack 59 technologies

Core StackSalesforce Looker n8n Cursor Jira Fortinet Cisco Adobe Photoshop Adobe Illustrator Adobe Premiere Pro Slack Confluence Okta Intune Canva Adobe Creative Cloud WhatsApp CapCut Trend Micro HP Aruba Ruckus Gemini LiteLLM Facebook Ads Manager Instagram Ads Jamf POS Google Slides Final Cut Pro+28 more

What Carousell Group Is Building

Challenges

  • Identifying emerging abuse patterns
  • Ai platform shift
  • Detecting marketplace fraud
  • Managing fraud detection rules
  • Eliminate manual processes
  • Live business intelligence
  • Handling objections
  • Digital purchase journey
  • New merchant acquisition
  • Merchant retention

Active Projects

  • Crm campaign execution
  • Fraud trend dashboards
  • Ai strategy co-creation
  • Product ownership
  • Risk system rule lifecycle
  • Fraud detection rule development
  • Sales/ai automation workflows
  • Ai-powered forecasting tools
  • Lead conversion optimization
  • Digital purchase journey

Hiring Activity

Accelerating35 roles · 25 in 30d

Department

Sales
13
Marketing
7
Ops
3
Data
2
Operations
2
Product
2
Support
2
Engineering
1

Seniority

Intern
13
Mid
12
Junior
6
Senior
3
Manager
1
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About Carousell Group

Carousell Group operates the leading multi-category secondhand marketplace in Greater Southeast Asia under brands including Carousell, Cho Tot, Laku6, LuxLexicon, Mudah.my, OneShift, REFASH, and Revo Financial. Founded in 2012, the platform connects tens of millions of monthly users buying and selling pre-loved items across seven key markets: Singapore, Malaysia, Indonesia, Vietnam, Hong Kong, Taiwan, and India. The organization integrates mobile commerce, community features, and financial services (through Revo Financial) to support the full transaction lifecycle. Current strategic priorities center on fraud detection and merchant retention—particularly new merchant acquisition—alongside AI-driven personalization and sales automation.

HeadquartersSingapore, Singapore
Company Size501–1,000 employees
Founded2012
Hiring MarketsMalaysia, Singapore, China, Vietnam, Canada, Indonesia

Frequently Asked Questions

What tech stack does Carousell Group use?

Carousell uses Salesforce for CRM, Looker for analytics, n8n for workflow automation, Okta for identity, Jira for project management, and the Adobe Creative Cloud suite (Photoshop, Illustrator, Premiere Pro). Infrastructure includes Cisco, Fortinet, and Trend Micro for networking and security.

What is Carousell Group working on?

Active projects include fraud detection rule development and dashboards, AI-powered forecasting and sales automation, CRM campaign execution, lead conversion optimization, and digital purchase journey improvements. The organization is also executing an AI strategy co-creation and risk system rule lifecycle management.

How this profile is built

Carousell Group's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.