Strava Tech Stack

Social platform for athletes tracking and sharing fitness activities globally

Software Development San Francisco, California 201–500 employees Privately Held

Strava operates a platform centered on activity recording and social connectivity for athletes, processing billions of uploads globally. The tech stack is polyglot and infrastructure-heavy (Ruby, Java, Scala, Python, Go, Kafka, Cassandra, Elasticsearch, Kubernetes), with active hiring weighted toward engineering and data roles—suggesting investment in scaling data pipelines and identity systems. Concurrent adoption of OAuth 2.0, OIDC, and WebAuthn signals a security and interoperability refresh, while projects around identity platform roadmap and data pipeline scalability point to infrastructure strain beneath user growth.

Tech Stack 63 technologies

Core StackRuby Java Scala Python Go MySQL Redis Cassandra Kafka Kubernetes Docker Elasticsearch GraphQL Jira Confluence Airtable SwiftUI Figma After Effects Adobe Creative Cloud Finagle OAuth 2.0 OIDC WebAuthn iOS UIKit Objective-C Apple Watch Rive Android+31 more

AdoptingOAuth 2.0 OIDC WebAuthn OAuth

What Strava Is Building

◆Challenges

Balancing technical debt with new feature development
Scaling identity platform
Subscription and user retention growth
Process automation
Reducing developer friction
Alignment across stakeholders
Driving revenue in a strategically critical space
Enhancing data pipeline scalability
Optimizing data model efficiency
Scaling inference and deployment

▲Active Projects

Develop strava for business in the uk and across europe
Sponsored experiences
Enhance challenges product
Sell sponsored challenges and sponsored segment campaigns
Map platform
Audit support
Public readiness journey
Identity platform roadmap
Progress tab backend services
Maps tab and routes experiences

Hiring Activity

Steady55 roles · 20 in 30d

Department

Engineering

Data

Marketing

Product

Sales

Finance

Design

Seniority

Senior

Mid

Manager

Director

Lead

Staff

Notable leadership hires: Business Director

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About Strava

Strava connects athletes worldwide by enabling them to record, analyze, and share fitness activities. The platform ingests billions of activity uploads and powers social features, challenges, and segment-based competition mechanics for running, cycling, and multisport communities. Beyond the consumer app, the company is developing Strava for Business (with expansion into UK and Europe) and building monetization around sponsored experiences and challenges. The infrastructure spans mobile (iOS with SwiftUI, Apple Watch; Android), backend services (Ruby, Java, Scala, Python, Go), and a real-time data tier (Kafka, Cassandra, Elasticsearch). The organization is 201–500 employees, headquartered in San Francisco, and hiring across the US, UK, Germany, and Ireland.

HeadquartersSan Francisco, California

Company Size201–500 employees

Hiring MarketsUnited States, United Kingdom, Germany, Ireland

Frequently Asked Questions

What is Strava's tech stack?

Strava uses Ruby, Java, Scala, Python, and Go for backend services; MySQL, Redis, Cassandra, and Kafka for data; Kubernetes and Docker for orchestration; Elasticsearch for search; and iOS (SwiftUI, UIKit) and Android for mobile platforms.

What is Strava working on?

Current projects include expanding Strava for Business in the UK and Europe, enhancing the challenges product, building an identity platform roadmap, scaling data pipeline infrastructure, and developing maps and routes experiences.