Company profile

Babylist Tech Stack

Baby registry, commerce and health ecosystem for growing families

Consumer Services Emeryville, California 501–1,000 employees Founded 2011 Privately Held

Babylist pairs a consumer registry and commerce platform with a healthcare billing arm: Brightree, Epic, Kareo and AdvancedMD sit alongside Ruby on Rails, React and NetSuite, and job posts cite denial management and outstanding balances. Accelerating, senior-weighted hiring leans toward ops and data, with projects centered on AI-native analytics, event instrumentation gaps and monetization beyond transaction fees.

Tech Stack 74 technologies

Core StackZendesk Cursor Amplitude dbt Ruby on Rails React AWS MySQL Redis Python Django Node.js Express.js Swift SwiftUI NetSuite Help Scout Notion Brightree Epic Kareo AdvancedMD Aircall Devin LaunchDarkly Oracle Hyperion Substack Manhattan Sidekiq CoreAnimation+42 more

What Babylist Is BuildingChallenges and projects from their job posts

◆Challenges

Monetization beyond transaction fees
Tracking gaps in event instrumentation
Top-of-funnel growth and closing awareness gap
Healthcare claim denials and outstanding balances
Low guest participation engagement

▲Active Projects

Advancing AI-native analytics
Growth experiments including list creation design
Wishlists and celebrations analytics
KPI framework development
Early investor product experience

Hiring Activity

Accelerating20 roles · 15 in 30d

Department

Ops

Data

Marketing

Product

Operations

Sales

Support

Seniority

Senior

Mid

Director

Lead

Manager

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About Babylist

Babylist, founded in 2011 and headquartered in Emeryville, California, started as a universal baby registry and has grown into a broader family ecosystem spanning commerce, health, finances and physical showrooms. It serves expecting parents and the friends and relatives who shop for them. The privately held company employs 501–1,000 people and hires in the United States. Its product runs on Ruby on Rails, React, Python, Django and Node.js on AWS, with native iOS apps built in Swift and SwiftUI.

HeadquartersEmeryville, California

Company Size501–1,000 employees

Founded2011

Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does Babylist use?

Babylist builds on Ruby on Rails, React, Python, Django, Node.js, MySQL, Redis and Sidekiq on AWS, with Swift/SwiftUI for iOS, dbt and Amplitude for analytics, and NetSuite for finance.

Is Babylist hiring data and analytics roles?

Yes. Hiring is accelerating, with ops and data the leading functions and a senior-heavy mix. Data roles focus on AI-native analytics, KPI frameworks and experiment design.

Where is Babylist headquartered?

Babylist is headquartered in Emeryville, California, and currently hires in the United States. The company was founded in 2011 and has 501–1,000 employees.

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How this profile is built

Babylist's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.