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AXIS-Y Tech Stack

K-beauty skincare brand scaling global marketing operations

Personal Care Product Manufacturing Seoul 51–200 employees Founded 2013 Privately Held

AXIS-Y is a Seoul-based skincare brand built around climate-responsive formulations and community engagement. Their tech stack is lean and marketing-focused—Instagram, TikTok, YouTube, and TikTok Shop paired with Adobe Creative Suite and Scoro for campaign management. All seven active hires are in marketing (mix of junior, mid, and manager level), and projects center on 360° campaigns, influencer partnerships, and regional expansion (NAM, EU, MENA, LATAM), signaling a sales-and-community-led growth model under pressure to balance creative quality against ROI targets.

Tech Stack 14 technologies

Core StackAWS Adobe Creative Cloud Adobe Premiere Pro Canva Instagram TikTok YouTube TikTok Shop Microsoft Office Google Workspace Scoro Photoshop CapCut Final Cut Pro

What AXIS-Y Is Building

◆Challenges

Expanding globally
Balancing creative impact
Optimizing roi

▲Active Projects

360° marketing campaigns
Brand events and activations
Integrated marketing strategy across nam, eu, mena, latam
Influencer campaigns on tiktok and instagram
Performance campaigns for roi
Launch mena tiktok channel

Hiring Activity

Accelerating7 roles · 7 in 30d

Department

Marketing

7

Seniority

Junior

4

Mid

2

Manager

1

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About AXIS-Y

AXIS-Y creates climate-inspired skincare formulations designed around real-world skin concerns and environmental factors. Founded in 2013 and headquartered in Seoul, the company operates as a privately held K-beauty brand with a growing global footprint. Distribution spans direct-to-consumer channels (social commerce via TikTok Shop) and retail partnerships across North America, Europe, Middle East/North Africa, and Latin America. The organization is currently concentrated in marketing operations, with active recruitment focused on campaign execution and regional strategy across multiple geographies.

HeadquartersSeoul

Company Size51–200 employees

Founded2013

Hiring MarketsSouth Korea

Frequently Asked Questions

What is AXIS-Y's tech stack?

Instagram, TikTok, YouTube, TikTok Shop, AWS, Google Workspace, Microsoft Office, Adobe Creative Cloud (Photoshop, Premiere Pro), CapCut, Canva, Final Cut Pro, and Scoro for campaign management and operations.

What regions is AXIS-Y expanding into?

North America, Europe, Middle East/North Africa, and Latin America. Current projects include launching a MENA TikTok channel and building integrated marketing strategies across these regions.