Company profile

AutomationDirect Tech Stack

Direct distributor of PLCs, drives, motors and industrial control products

Automation Machinery Manufacturing Cumming, Georgia 201–500 employees Founded 1994 Privately Held

AutomationDirect sells industrial automation hardware direct to buyers, backed by an Epicor ERP and WMS core with Salesforce and Power BI for commercial reporting. A security toolkit spanning Palo Alto Networks, Burp Suite, OWASP ZAP and Nmap, plus Selenium and Playwright testing, points to an in-house IT and e-commerce engineering function. Accelerating, engineering-led hiring centered on India suggests offshore build-out around warehouse uptime and network security.

Tech Stack 30 technologies

Core StackAutoCAD SolidWorks Palo Alto Networks Power BI Salesforce Python Selenium Playwright JavaScript Azure DevOps Google Ads HMI Motion Transformer PLCs HMIS Juniper Aruba SQL Server Reporting Services Epicor ERP WMS Microsoft Advertising Wireshark tcpdump Nmap OWASP ZAP Burp Suite Ethernet/IP Modbus EtherCAT

What AutomationDirect Is BuildingChallenges and projects from their job posts

◆Challenges

Preventing warehouse and application system downtime
Managing product launches and obsolescence
Securing and scaling network infrastructure
Lowering product cost through vendor contract optimization
Data accuracy and consistency
Resolving inventory returns

▲Active Projects

AI tool integration for automated reporting dashboards
New product offerings
Network security governance and secure wireless infrastructure
Supplier evaluation and information management dashboards
Product quality improvement initiatives

Hiring Activity

Accelerating8 roles · 2 in 30d

Department

Engineering

Ops

Product

Seniority

Mid

Senior

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About AutomationDirect

AutomationDirect is a privately held distributor of industrial automation and electrical control products, founded in 1994 and headquartered in Cumming, Georgia. Its catalog covers PLCs, operator interface panels, AC drives, motors, stepper systems, sensors, motor controls, power supplies and NEMA enclosures. Most products are stocked and shipped from an automated fulfillment facility. The company employs 201–500 people and also publishes technical content such as articles, eBooks and whitepapers for engineers and buyers.

HeadquartersCumming, Georgia

Company Size201–500 employees

Founded1994

Hiring MarketsIndia

Frequently Asked Questions

What tech stack does AutomationDirect use?

AutomationDirect runs Epicor ERP, a WMS, Salesforce, Power BI, SQL Server Reporting Services, Azure DevOps, Python and JavaScript, with Palo Alto Networks, Juniper and Aruba networking.

Where is AutomationDirect headquartered?

AutomationDirect is headquartered in Cumming, Georgia, United States, and has operated since 1994.

Is AutomationDirect hiring engineers?

Yes. Hiring is accelerating and weighted toward engineering at mid and senior levels, with ops and product roles too, and current openings are located in India.

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| GrayMatter |

Automation Machinery Manufacturing

How this profile is built

AutomationDirect's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.