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Affinity Global Tech Stack

Global AdTech platform serving publishers and advertisers across six continents

Technology, Information and Internet Chicago, IL 201–500 employees Privately Held
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Affinity operates a multi-product AdTech suite (VEVE, SitePlug, mCanvas, Opinary, NucleusLinks, Yield Solutions) spanning rich media, video, display SSP, and yield optimization. The stack—Java, Python, Go, React on GCP/AWS with Kafka, Spark, ClickHouse, PostgreSQL—reflects a data-intensive, real-time bidding infrastructure. Current hiring leans director+ (8 of 14 roles), concentrated in sales and engineering, with active projects around campaign management, legal risk dashboards, and multi-brand architecture; pain points center on advertiser pipeline expansion, enterprise retention, and global compliance—typical friction points for a scaling AdTech operator managing multiple product lines across fragmented regulatory zones.

Tech Stack 103 technologies

Core StackFigma Adobe Creative Cloud LinkedIn Ads Google Ads Java Python PHP React Go Node.js AWS ClickHouse PostgreSQL MySQL Apache Spark Hadoop Kafka Power BI MongoDB Snowflake BigQuery Apache Flink Redshift DynamoDB AWS RDS Google Analytics 4 GCP DSP Aurora Cloud SQL+67 more

What Affinity Global Is Building

◆Challenges

  • Expanding advertiser pipeline
  • Retaining enterprise accounts
  • Data security governance
  • Early attrition indicators
  • Internal talent flow
  • Legal spend optimization
  • Contract standardisation
  • Global compliance
  • Retention risks across business group
  • Scaling brand identity across portfolio

▲Active Projects

  • Campaign management
  • Campaign delivery collaboration
  • Sales collateral development
  • Esat surveys
  • Internal system transformations
  • New product sprints
  • Contract playbooks and risk matrices
  • Legal risk dashboards
  • Margin improvement initiatives
  • Multi-brand architecture

Hiring Activity

Accelerating15 roles · 15 in 30d

Department

Sales
5
Engineering
3
Marketing
3
Design
1
HR
1
Legal
1

Seniority

Director
4
Manager
4
Senior
4
Intern
1
VP
1

Notable leadership hires: Legal Director

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About Affinity Global

Affinity is a privately held AdTech company headquartered in Chicago with ~500 employees across offices in New York, Los Angeles, Berlin, Delhi, and Mumbai. The platform enables publishers to optimize ad revenue and advertisers to target audiences outside walled gardens using privacy-friendly solutions. The product portfolio spans six distinct offerings across rich media, video, display, direct navigation, and yield optimization, serving markets in the US, UK, EU, India, Indonesia, and China. Engineering and product are in-house; the company operates sales, marketing, design, legal, and HR functions across geographies.

HeadquartersChicago, IL
Company Size201–500 employees
Hiring MarketsIndia, Germany

Frequently Asked Questions

What tech stack does Affinity Global use?

Java, Python, Go, React for application layer; GCP and AWS for compute; Kafka for streaming, Spark and Flink for processing; PostgreSQL, MySQL, ClickHouse, Snowflake, BigQuery for data warehousing; MongoDB for document storage.

Where is Affinity Global headquartered and what countries do they hire in?

Headquartered in Chicago with offices in New York, Los Angeles, Berlin, Delhi, and Mumbai. Currently hiring in India and Germany.

What is Affinity Global working on?

Active projects include campaign management and delivery collaboration, sales collateral development, internal system transformations, new product sprints, legal risk dashboards, and multi-brand architecture scaling across the portfolio.

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How this profile is built

Affinity Global's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.