Performance marketing enablement platform for digital publishers
Admattic operates a performance-first platform connecting digital publishers to advertising demand across Amazon, Meta, and Google. The company is deliberately scaling a paid-media vertical from scratch while building out marketplace operations—a narrow, execution-heavy focus reflected in their marketing-dominant hiring mix (9 roles) paired with ops and sales support. Tech stack is lightweight (AWS, spreadsheet tools, HubSpot, Apollo.io), suggesting they're building workflows and partnerships rather than investing in proprietary infrastructure.
Notable leadership hires: Business Head, Paid Media Head
Admattic is a performance marketing platform that helps digital publishers optimize and scale advertising revenue across major ad networks and marketplaces. Founded in 2020 and based in New York with a 51–200 person team, the company operates a sales-and-operations model focused on campaign optimization, marketplace integration, and advertiser partnerships. Active initiatives span paid-media vertical development, advertising operations scaling, data partnership integration, and OEM playbook standardization for international growth. The team is distributed across India, Canada, Nigeria, Philippines, and China.
AWS, Amazon Ads, Meta, Google, HubSpot, Apollo.io, and Microsoft Office suite. Stack emphasizes advertising platforms and CRM/outreach tools over custom infrastructure.
New York. The team hires across India, Canada, Nigeria, Philippines, and China.
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