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Zenith Media Australia Tech Stack

Media planning and performance agency for global brands

Advertising Services Pyrmont, New South Wales 51–200 employees Public Company

Zenith Media Australia operates as a ROI-focused media agency within Publicis Media, blending programmatic buying, data analytics, and strategic planning. Their tech stack is heavily weighted toward ad platforms (Google Ads, Meta, TikTok, The Trade Desk, DV360) paired with Adobe creative tools and BI/analytics software (Tableau, Power BI, Google Analytics 360) — a shape that reflects a media-buyer-first org. Active hiring skews heavily toward marketing and strategy roles (24 of 30 open headcount) at senior and director levels, signaling scaling of account and strategic leadership while grappling with stated pain points around talent retention and workflow efficiency.

Tech Stack 24 technologies

Core StackGoogle Ads The Trade Desk Express Power BI Tableau AWS Meta Ads Manager TikTok DV360 Photoshop Firefly Adobe Acrobat Adobe Q SPSS Google Analytics 360 Facebook Ads Manager TikTok Ads Snapchat Ads Instagram Ads Facebook Blueprint eBay Meta Google

What Zenith Media Australia Is Building

Challenges

  • Always-on digital activity
  • Optimising media investment
  • Streamlining workflows
  • Optimising digital media activity
  • Lower funnel activity
  • Understanding platform performance
  • Attracting and retaining talent
  • Eradicating barriers to talent development
  • Optimising advertising campaigns
  • Scoping new work

Active Projects

  • Bespoke primary quantitative research projects
  • Campaign performance optimization across digital channels
  • Build new and existing search, programmatic, social campaign accounts
  • Digital evolution of fmcg brand
  • Media campaigns for adobe across apac
  • Questionnaire design for survey platforms
  • Leveraging research tools and technologies
  • Strategic content plans
  • Digital pr approach
  • Content model

Hiring Activity

Accelerating30 roles · 15 in 30d

Department

Marketing
24
Sales
3
Research
2

Seniority

Senior
9
Director
7
Manager
6
Mid
5
Junior
2

Notable leadership hires: Digital Lead, Strategy Director, Account Director, SEO Director

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About Zenith Media Australia

Zenith Media Australia is a full-service media agency headquartered in Pyrmont, New South Wales, with 51–200 employees. Part of Publicis Media, the company serves global brands including Disney, Electrolux, Lactalis, lululemon, Luxottica, and ALDI across communications, media planning and buying, performance marketing, programmatic, econometrics, and data analytics. The agency structures work around campaign optimization across search, social, and programmatic channels, supported by primary research, content strategy, and digital PR. Operations span Australia and Italy.

HeadquartersPyrmont, New South Wales
Company Size51–200 employees
Hiring MarketsItaly, Australia

Frequently Asked Questions

What is Zenith Media Australia's tech stack?

Primary tools: Google Ads, Meta Ads Manager, TikTok, The Trade Desk, DV360 for media buying; Adobe (Photoshop, Firefly, Acrobat) for creative; Tableau, Power BI, Google Analytics 360 for analytics; SPSS and Q for research analysis.

Where is Zenith Media Australia headquartered?

Pyrmont, New South Wales, Australia. The agency also operates offices in Italy and is part of Publicis Groupe's Publicis One workspace.

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