Turkish bedding and furniture manufacturer expanding across 30+ countries
Yatas Grup operates a multi-brand furniture and bedding portfolio (Yatas Bedding, Enza Home, Divanev) across Turkey and 30+ export markets. The tech stack is enterprise-heavy—SAP (MM, Retail, Treasury, SuccessFactors)—supporting manufacturing and retail distribution at scale. Hiring is accelerating with a leadership-skewed profile (6 of 9 roles at manager+ level) across sales, product, and logistics, paired with visible pain points in distribution optimization and dealer acquisition, indicating active scaling pressure in new territories.
Notable leadership hires: Human Resources Director
Yatas Grup manufactures and retails bedding, mattresses, and home furniture through branded channels (Yatas Bedding, Enza Home) and via dealer networks across Europe, Middle East, South Asia, and North Africa. Founded in 1976 and publicly listed, the company operates as a vertically integrated producer with in-house foam manufacturing. The 2018 acquisition of Divanev expanded domestic production capacity. The organization runs on SAP for supply chain, retail operations, and treasury management, with active projects spanning new-market entry, franchise development, store concepts, and customer loyalty programs.
SAP (MM, Retail, Treasury), SQL Server, PostgreSQL, Qlik Sense for analytics, plus creative tools (AutoCAD, Photoshop, After Effects). Currently adopting SAP SuccessFactors for HR.
Products sold in over 30 countries including Germany, UK, Netherlands, France, Italy, Middle East (Saudi Arabia, Iran, Qatar, Lebanon), South Asia (India, Pakistan), and North Africa (Morocco, Egypt).
Yatas Grup's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →
This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.