AR-powered construction project delivery platform with real-time field controls
XYZ Reality builds augmented reality tooling for construction teams to track site progress and quality in real time. The stack reveals a dual focus: desktop-based BIM authoring (Revit, Navisworks, BIM 360) paired with mobile AR delivery (React Native, iOS, Swift, Objective-C). Active projects show 4D scheduling and AR integration are core development vectors, while pain points cluster around rework prevention and installation accuracy — the exact problems AR-powered field visibility is positioned to solve. Engineering dominates hiring (23 of 44 open roles), reflecting the complexity of mobile AR and BIM interoperability.
Notable leadership hires: Head Marketing, Head of Marketing
XYZ Reality is a construction technology platform founded in 2017, headquartered in London. The product combines augmented reality with BIM coordination to give construction teams real-time, on-site visibility into project progress and quality. Teams use the platform to detect issues early, reduce rework, and keep projects on schedule and budget. The company serves developers and contractors running complex, mission-critical construction programs. Operations span the United Kingdom, United States, Ireland, and Bulgaria, with a 51–200-person workforce focused on engineering and construction domain expertise.
Desktop layer: Revit, Navisworks, BIM 360, Primavera P6. Mobile/AR: React Native, Swift, iOS, Objective-C. Backend: Python, SQL, REST APIs. Analytics: Power BI. CRM: HubSpot, Salesforce.
Core projects: 4D scheduling integration with AR; exporting Revit models to holosite; integrating project programmes into BIM; weekly lookahead inspections; digital deal rooms and marketing experiences in HubSpot.
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