echoloc

x-kom Tech Stack

Polish computer hardware retailer expanding e-commerce and omnichannel operations

Computer Hardware Częstochowa, Śląsk 1,001–5,000 employees Founded 2002 Privately Held

X-kom operates a 1,000+ person computer hardware retail business built around both physical stores and e-commerce channels. The tech stack reveals a marketing-and-commerce-focused operation: heavy investment in analytics (Power BI, Looker, Google Analytics 4), demand generation (Semrush, Ahrefs, SEO tooling), and Salesforce Marketing Cloud automation. Current hiring skews sales, marketing, and product—not engineering—which tracks their active workload: pricing automation, omnichannel integration, SEO expansion, and customer retention strategies rather than platform rebuilding.

Tech Stack 44 technologies

Core StackPower BI Python Docker C++ AWS Meta Ads AutoCAD C# .NET SQL Server PostgreSQL Google Analytics 4 Looker Studio Ahrefs Semrush Google Search Console Surfer SEO Salesforce Marketing Cloud AMPscript ROS 2 OpenCV YOLO Gazebo MuJoCo Allegro Google Marketing Platform Screaming Frog Entity Framework Dynamics 365 Finance Dynamics 365 Supply Chain Management+12 more

What x-kom Is Building

Challenges

  • Centralizing pricing policy
  • Developing pricing strategy
  • Optimizing acquisition funnel
  • Integrating pricing tools
  • Building partner network from scratch
  • Expanding sales into new markets
  • Inventory level optimization
  • Sales margin improvement
  • Category growth opportunities
  • Retention of customers

Active Projects

  • Pricing automation implementation
  • Email and push campaign strategy in salesforce marketing cloud
  • New seo solutions for brand visibility
  • Mobile product category development
  • Marketing campaign planning
  • Customer lifecycle and retention strategy
  • Seo and seo content for x-kom and neonet
  • Annual promotion calendar
  • E-commerce and offline retail integration
  • Creating annual trade calendar

Hiring Activity

Accelerating30 roles · 20 in 30d

Department

Sales
12
Marketing
8
Product
8
Support
2
Engineering
1
Finance
1

Seniority

Mid
11
Manager
9
Senior
5
Junior
4
Lead
3

Notable leadership hires: Creative Lead

Company intelligence

Find more companies like x-kom by tech stack, pain points and active projects

Get started free

About x-kom

X-kom is a Polish computer hardware and technology retailer founded in 2002. The company operates both physical retail locations and an e-commerce platform selling computers, smartphones, tablets, and related IT equipment. The business serves consumer and small-business buyers across Poland. Operationally, X-kom balances inventory management, pricing strategy, and customer acquisition across offline and online channels; current initiatives focus on integrating the two sales modes, optimizing acquisition funnels, and building new product categories (mobile). The company is privately held and based in Częstochowa.

HeadquartersCzęstochowa, Śląsk
Company Size1,001–5,000 employees
Founded2002
Hiring MarketsPoland

Frequently Asked Questions

What tech stack does X-kom use?

X-kom uses Power BI and Looker for analytics, Salesforce Marketing Cloud for email/push automation, AWS for infrastructure, Python and C# for development, and SEO tools (Semrush, Ahrefs, Surfer) for marketing. Stack also includes SQL Server, PostgreSQL, Dynamics 365, and Docker.

What is X-kom working on?

Current priorities include pricing automation, omnichannel retail-e-commerce integration, mobile product category expansion, SEO and content marketing, customer retention strategy, and expanding into new sales markets. The company is also implementing email/push campaign automation and building partner networks.

Similar Companies in Computer Hardware

Other companies in the same industry, closest in size

How this profile is built

x-kom's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.