Gift card platform and B2B employee/customer incentive provider across German retail
Wunschgutschein operates a multi-brand gift card platform redeemable across 500+ online shops and 5,000 physical retail locations in Germany, with B2B revenue from employee incentive and customer loyalty programs. The tech stack—Salesforce, Shopify, Adobe suite, Figma, and Google/Meta advertising tools—reflects a business balancing e-commerce operations, creative asset production, and performance marketing. Active projects and pain points cluster around AI-driven creative workflow optimization and system integration, signaling a push to automate content creation and tighten Salesforce connectivity.
Wunschgutschein is a German gift card provider founded in 2014, publicly traded, with headquarters in Brilon. The platform aggregates partner brands (including Amazon, Zalando, iTunes, and H&M) into a single redemption ecosystem. Revenue streams span B2C gift card sales and B2B corporate incentive programs—employee motivation, customer retention, and tax-optimized incentive solutions. Operations span e-commerce, physical retail partnerships, and creative marketing services, with small but mixed hiring across design, engineering, manufacturing, and sales roles.
Salesforce, Shopify, Adobe Creative Cloud (InDesign, Photoshop, Illustrator), Figma, Google Ads, Meta Business Manager, Google Analytics, Jira, and Confluence. Also adopting Midjourney and Adobe Firefly for creative workflows.
Yes, one open engineering role currently. Hiring is accelerating overall with 5 active roles across design (2), sales (1), manufacturing (1), and engineering (1), all in Germany.
ERP system administration, Salesforce interface management, conversion-oriented design, A/B testing, and AI-driven creative workflow optimization. Pain points center on automating creative processes and improving system integration.
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Wunschgutschein GmbH's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →
This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.