Work Store Limited Tech Stack

B2B office supplies and facility solutions marketplace for Indian businesses

Retail Office Equipment Mumbai, Maharashtra 201–500 employees Founded 2007 Public Company

Work Store operates a B2B e-commerce platform serving Indian companies across office supplies, furniture, lighting, and facility automation. The tech stack is heavily skewed toward marketing automation (Meta, Google, LinkedIn Ads) and CRM/ERP infrastructure (Salesforce, HubSpot, Microsoft Dynamics), with minimal engineering presence—signaling a sales and operations-led business model rather than a product-engineering-first one. Active hiring spans finance, sales, and data, reflecting a focus on dealer network expansion, channel growth, and internal process automation rather than platform innovation.

Tech Stack 19 technologies

Core StackMeta Ads Google Ads LinkedIn Ads Salesforce HubSpot AWS Power BI Python MySQL Oracle Excel Microsoft Dynamics 365 Business Central Dynamics NAV JSON Power BI Desktop SQL DAX Zoho Microsoft Office

What Work Store Limited Is Building

◆Challenges

Strengthening financial governance
Optimizing working capital utilization
Identifying revenue leakages
Expanding dealer network
Channel sales growth
Reconciliation mismatches
Integration gaps
Process inefficiencies
Enterprise-level transformation initiatives
Process redesign and cost optimisation

▲Active Projects

Dealer network expansion
Channel sales growth
Market presence expansion
B2b performance marketing campaigns across meta, google, and linkedin
Crm integration and lead scoring automation
Abm and remarketing strategy
Reconciliation process automation
System integration improvement
New business launches
Process redesign and cost optimisation

Hiring Activity

Steady15 roles · 6 in 30d

Department

Finance

Sales

Data

Engineering

Executive

Marketing

Ops

Seniority

Senior

Mid

Manager

Junior

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About Work Store Limited

Work Store is a public company headquartered in Mumbai that has operated since 2007 as a B2B marketplace for workplace supplies in India. The business connects corporate customers with everyday consumables (office supplies, pantry items, cleaning products), technology, promotional gifts, and capital-intensive categories including office furniture, LED lighting, and facility automation systems. The company positions itself as a cost optimizer—helping customers reduce time and money spent on procurement while providing access to both local and international brands. Distribution runs through a combination of direct e-commerce and a dealer network across India.

HeadquartersMumbai, Maharashtra

Company Size201–500 employees

Founded2007

Hiring MarketsIndia

Frequently Asked Questions

What tech stack does Work Store use?

Work Store operates on Salesforce and HubSpot for CRM, Microsoft Dynamics 365 Business Central and Dynamics NAV for ERP, AWS for infrastructure, and Power BI for analytics. Marketing runs through Meta, Google, and LinkedIn Ads. Backend uses MySQL, Oracle, and Python/SQL for data processing.

What is Work Store working on?

Current initiatives include dealer network expansion, channel sales growth, B2B performance marketing automation, CRM integration with lead scoring, reconciliation process automation, and enterprise-level system integration and process redesign.