Vitrio Tech Stack

Full-service digital marketing agency with AI-driven campaign optimization

Advertising Services São Paulo, São Paulo 201–500 employees Founded 2013 Privately Held

Vitrio is a Brazil-based marketing agency centered on data, AI, and performance automation. The stack reveals a classic MarTech operations setup—Salesforce Marketing Cloud, Braze, Google Analytics 4, and Meta/Google Ads—with SQL, Python, and R for custom analytics. Active adoption of BigQuery and Figma signals a shift toward scalable cloud data infrastructure and design collaboration, while the hiring spike in marketing and data roles (8 new positions in 30 days) aligns with their focus on campaign automation and personalization projects.

Tech Stack 31 technologies

Core StackPower BI Tableau Python BigQuery AWS Figma Canva Braze Meta Ads Google Ads Google Analytics Firebase Salesforce Marketing Cloud SQL AMPscript CRM Looker Studio WhatsApp R Azure Synapse GCP Azure Excel Google Sheets PowerPoint Liquid Google Analytics 4 Google Slides TikTok Ads DV360+1 more

AdoptingFigma BigQuery

What Vitrio Is Building

◆Challenges

Compliance with privacy regulations
Campaign performance optimization
Governance documentation
Organizing large volumes of information
Technical operational issues
Lack of executive dashboards
Insufficient data-driven insights

▲Active Projects

Data analysis initiatives
Crm campaign optimization on braze
Automated journey optimization
Dynamic content personalization
Crm campaign automation
Multichannel campaign execution
Data segmentation and sql queries
Campaign setup and optimization
Bid optimization for kpis
Reporting and bi collaboration

Hiring Activity

Accelerating20 roles · 8 in 30d

Department

Marketing

Data

Sales

Seniority

Mid

Junior

Senior

Manager

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About Vitrio

Vitrio delivers full-service digital marketing solutions to mid-market and enterprise clients across retail and ecommerce verticals in Brazil and the US. The agency combines campaign management, CRM optimization (via Braze and Salesforce Marketing Cloud), and analytics (Power BI, Looker Studio, BigQuery) with creative services. Operationally, they run multichannel campaign execution, SQL-based segmentation, and bid optimization across Google and Meta platforms. Current bottlenecks include privacy compliance, governance documentation, and fragmented data insights—typical pain points for agencies managing high-volume client campaigns with limited executive visibility.

HeadquartersSão Paulo, São Paulo

Company Size201–500 employees

Founded2013

Hiring MarketsBrazil, United States

Frequently Asked Questions

What marketing automation tools does Vitrio use?

Vitrio's core stack includes Salesforce Marketing Cloud, Braze, Google Analytics 4, Meta Ads, Google Ads, and DV360. They run CRM campaign automation and dynamic content personalization via these platforms, supported by SQL and Liquid for custom logic.

What countries does Vitrio hire in?

Vitrio is actively recruiting in Brazil (headquarters: São Paulo) and the United States, with an accelerating hiring velocity across marketing, data, and sales functions.