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The Marketing Cloud Tech Stack

Marketing operations and business intelligence platform for enterprises

Technology, Information and Media New York, NY 501–1,000 employees Public Company

The Marketing Cloud operates a marketing and intelligence toolkit built on Salesforce, Power BI, and SQL, with active projects spanning enterprise BI strategy, data governance, and social media orchestration across LinkedIn, X, and Instagram. The hiring mix—finance and ops roles alongside marketing—combined with pain points around data governance, BI adoption, and payroll tax efficiency suggests a company scaling internal data maturity while managing compliance complexity typical of public-company finance operations.

Tech Stack 12 technologies

Core StackPower BI Salesforce Marketing Cloud SQL LinkedIn X Instagram OneStream Excel Apple Windows Freshservice Microsoft Office

What The Marketing Cloud Is Building

Challenges

  • Scaling ai-powered solutions
  • Enterprise-wide adoption of bi tools
  • Data governance and quality
  • Data-driven culture
  • Increasing investor engagement
  • Compliance with evolving sec guidance
  • Identifying inefficiencies in reporting processes
  • Efficiency gains
  • Reducing payroll tax discrepancies
  • Payroll tax operations efficiency

Active Projects

  • New product launches
  • Major enhancements
  • Enterprise bi strategy
  • Scalable bi solutions
  • Data governance and standardization
  • Social media strategy for linkedin, x, instagram
  • Digital lead generation funnel
  • It knowledgebase

Hiring Activity

Minimal15 roles · 1 in 30d

Department

Marketing
5
Finance
4
Ops
2
Data
1
Support
1

Seniority

Senior
5
Mid
4
Intern
2
Director
1
Manager
1

Notable leadership hires: Business Intelligence Director

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About The Marketing Cloud

The Marketing Cloud is a public company headquartered in New York that provides marketing operations and business intelligence tools for enterprises. The platform integrates Salesforce Marketing Cloud, Power BI, and SQL-based analytics, supporting research, communications, creative work, and media planning. Active initiatives include enterprise-wide BI rollout, data governance standardization, and digital lead-generation funnel optimization. The organization operates across 501–1,000 employees, with hiring concentrated in the United States across marketing, finance, operations, and data functions.

HeadquartersNew York, NY
Company Size501–1,000 employees
Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does The Marketing Cloud use?

Salesforce Marketing Cloud, Power BI, SQL, Excel, LinkedIn, X, Instagram, OneStream, and standard Microsoft Office and Apple infrastructure.

What is The Marketing Cloud working on?

Enterprise BI strategy deployment, data governance standardization, social media strategy for LinkedIn/X/Instagram, and digital lead-generation funnel optimization.

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