S

Swayable Tech Stack

Creative pre-testing platform using RCT methodology to measure ad and message impact

Business Intelligence Platforms New York, NY 51–200 employees Founded 2017 Privately Held

Swayable runs a creative pre-testing platform built on Python + scikit-learn + Flask + Vue, grounded in RCT methodology for measuring persuasion at scale. The tech stack is lean and research-focused rather than infrastructure-heavy, reflecting a platform designed to ingest creative assets and return statistical insight within 24 hours. Active projects show the company is now scaling AI-powered features and building distributed computing systems to handle parallel testing, while hiring remains sales-heavy (9 roles) relative to engineering (4), indicating a sales-led motion targeting enterprise accounts.

Tech Stack 20 technologies

Core StackHubSpot Salesforce Python NumPy scikit-learn Pandas Celery Flask JavaScript Vue Node.js MongoDB GraphQL Linux Microsoft Office Excel Word PowerPoint SciPy Google Sheets

What Swayable Is Building

◆Challenges

Unsolved problems in public opinion research
Securing high-value strategic accounts
Combatting disinformation
Fast-scaling sales operation
Lead sourcing process
Expanding business lines within existing accounts
Optimizing distributed parallel computing systems
Securing new strategic partnerships
Expanding political advocacy partnerships
Increasing productivity and revenue velocity

▲Active Projects

Strategic pre-testing programs
Experimental methodology development
Core platform feature improvements
Ai-powered feature development on swayable platform
Experimental data insight tools
Lead sourcing process setup
Team hiring and management
High-performance computing architecture
Prototype and ship ai features
Go-to-market strategy for political advocacy

Hiring Activity

Decelerating25 roles · 5 in 30d

Department

Sales

9

Engineering

4

Data

3

Product

3

Finance

1

Marketing

1

Ops

1

Support

1

Seniority

Senior

10

Director

7

Mid

3

Manager

2

Lead

1

Notable leadership hires: Sales Lead, Strategic Partnerships Director, Creative Lead

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About Swayable

Swayable is a creative pre-testing platform that helps marketing teams measure how ads and messages will perform before launch using Randomized Controlled Trial methodology. The platform ingests creative assets, tests them against participant cohorts, and returns persuasion metrics segmented by audience demographics within 24 hours. Customers include major brands across technology, e-commerce, and media. Founded in 2017 as a public benefit corporation, the company operates from New York with 51–200 employees and is now expanding into political advocacy and developing AI-powered testing capabilities.

HeadquartersNew York, NY

Company Size51–200 employees

Founded2017

Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does Swayable use?

Python, scikit-learn, NumPy, SciPy, Pandas, Flask, Vue, Node.js, MongoDB, GraphQL, and Linux. Sales and data infrastructure run on HubSpot and Salesforce.