Multi-brand fitness ecosystem with 22k+ employees across 16 countries
Smart Fit operates a portfolio of 12 fitness and wellness brands (Smart Fit, Bio Ritmo, Nation CT, Race Bootcamp, and others) across Brazil, Costa Rica, and Chile. The hiring profile is heavily weighted toward healthcare (150 roles) and support operations (55 roles), with engineering at just 2 open positions—a footprint consistent with a franchise/operations-heavy model prioritizing member retention and local expansion over platform engineering. Active projects center on CRM lifecycle strategy, data pipelines for engagement, and omnichannel journey design, while pain points cluster around user churn, sales target attainment, and scaling across mature markets.
Grupo Smart Fit is a privately held fitness conglomerate founded in 2009 and headquartered in São Paulo. The group operates through multiple distinct brands spanning boutique studios (Aera Pilates, Vidya Studio, Jab House), functional training (Race Bootcamp, Velocity), and traditional gyms (Smart Fit, Bio Ritmo, Tonus Gym, Nation CT). With over 22,000 employees across 16 countries, the company has scaled as a multi-banner operator serving diverse segments of the fitness and wellness market. The tech stack reflects a data and analytics focus: BigQuery, Apache Airflow, Python, and SQL power backend operations, while Salesforce, Braze, and Oracle Responsys drive customer engagement and lifecycle management. Growth acceleration and user retention remain core operational priorities.
Data and analytics: BigQuery, Apache Airflow, Python, SQL. Customer engagement: Salesforce, Braze, Oracle Responsys, Google Analytics 4. Design and creative: Figma, Adobe Photoshop, Adobe Illustrator. BI: Power BI. AWS infrastructure.
Smart Fit operates across 16 countries with 22,000+ employees. Current hiring markets include Brazil, Costa Rica, and Chile.
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