Wholsum Foods (Slurrp Farm and Mille) Tech Stack

Children's nutrition brand scaling millet-based foods with clean-label compliance focus

Food and Beverage Services Gurgaon, Delhi 51–200 employees Founded 2016 Privately Held

Wholsum Foods operates two brands—Slurrp Farm (children's millet-based foods) and Mille (supergrain alternatives for all ages)—across a 51–200-person org. The tech stack reveals a design-heavy, data-conscious operation: Adobe suite dominance (Illustrator, Photoshop, InDesign, Premiere, After Effects) paired with Python, SQL, and Azure/GCP cloud infrastructure for analytics (Power BI, Looker, Azure Data Factory). Hiring velocity is accelerating across marketing (6 open roles) and data (3), signaling simultaneous pushes into brand storytelling and centralized analytics—matching stated pain points around building a data function and scaling product development.

Tech Stack 27 technologies

Core StackAdobe Illustrator Python Power BI Power Query Azure Data Factory AWS Selenium Adobe Photoshop Adobe Premiere Pro Photoshop InDesign CorelDRAW SQL Matplotlib Looker Studio Azure Data Lake Azure GCP cron Streamlit Excel Adobe After Effects Meta Google YouTube Amazon Seller Central Amazon Ads

What Wholsum Foods (Slurrp Farm and Mille) Is Building

◆Challenges

Optimizing resources
Expanding globally
Expanding into new international markets
Clean-label compliance
Scalable product development
Nutritional compliance
Building central data analytics function
Ensuring high-quality packaging
Supply chain safety
Compliance across partners

▲Active Projects

Consumer trade promotions and activations
Product packaging design for multiple skus
Retail & in-store experience
Final print-ready artwork release
Shape visual language of digital-first brand
Create short-form content
Organize expert sessions and workshops
Establish strategic partnerships with aligned organizations
Clean-label product development across formats
Pilot trial and scale-up of new products

Hiring Activity

Accelerating20 roles · 15 in 30d

Department

Marketing

Data

Ops

Sales

Finance

Logistics

Research

Seniority

Senior

Manager

Mid

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About Wholsum Foods (Slurrp Farm and Mille)

Wholsum Foods is an India-based food company founded in 2016, headquartered in Gurgaon, Delhi. The parent company oversees two distinct brands: Slurrp Farm, positioned as a healthy, research-backed children's nutrition line centered on millets and natural ingredients (no preservatives, colors, or artificial additives), and Mille, a newer supergrain brand targeting broader consumer segments. The business spans product development, retail distribution (including Amazon Seller Central presence), in-store marketing activations, and content creation. Current operational challenges include clean-label compliance, nutritional regulatory alignment across markets, supply chain safety, and scaling manufacturing for new product formats.

HeadquartersGurgaon, Delhi

Company Size51–200 employees

Founded2016

Hiring MarketsIndia

Frequently Asked Questions

What tech stack does Wholsum Foods use?

Adobe Creative Suite (Illustrator, Photoshop, InDesign, Premiere, After Effects) for design and content. Python, SQL, Power BI, Looker Studio, and Azure Data Factory for analytics and data pipelines. Cloud infrastructure spans Azure, GCP, and AWS.

What is Wholsum Foods working on?

Product packaging redesign across SKUs, retail/in-store experience optimization, short-form content creation, clean-label product development, supply chain safety improvements, and pilot/scale-up of new product formats. Also establishing strategic partnerships and organizing expert workshops.