Market research group combining sector expertise with digital research methods
SKOPOS is a German market research partnership founded in 1995, operating as a specialized group across multiple research disciplines. The tech stack reveals a research-operations org built on Microsoft and data-analytics foundations (Power BI, SQL, Snowflake, dbt, Python) — typical for firms running at scale across surveys, focus groups, and customer feedback programs. Hiring is research-heavy and accelerating, with a notable intern cohort, suggesting either junior-researcher pipeline growth or project-driven staffing spikes.
SKOPOS operates a multi-disciplinary market research practice serving mid-market and enterprise clients across automotive, telecommunications, and financial services. The firm combines sector-trained consultants with methodologically rigorous researchers to design studies, develop questionnaires, and deliver customer and organizational insights. Work spans traditional modalities (focus groups, telephone interviews, mystery research) alongside digital channels (online surveys, community platforms, customer feedback programs). The partnership structure and 51–200 headcount place it in the specialist-agency tier, with headquarters in Hürth, Germany, and hiring concentrated domestically.
Core analytics: Power BI, SQL, Snowflake, dbt, Python. Workflow and design: Microsoft Office, Adobe Creative Suite, Axure RP, WordPress. SPSS and Alteryx for statistical analysis and data prep.
Study design, questionnaire development, customer satisfaction and feedback programs, product testing, community management, UX research in automotive/telecom/finance, and organizational employee surveys.
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