Simulmedia Tech Stack

Cross-channel TV advertising platform with data science and gaming monetization

Software Development New York, New York 51–200 employees Founded 2008 Privately Held

Simulmedia operates a data-driven TV advertising platform spanning linear, CTV, and gaming, with a modern React/Next.js/TypeScript frontend layered over a Python + Databricks + ML stack (scikit-learn, TensorFlow, PyTorch). The hiring mix—heavy on engineering and leadership roles, light on sales—reflects an inward focus on product rewrite and platform unification rather than field expansion. Active projects signal a shift toward self-service analytics, agentic AI for campaign management, and pharma vertical expansion.

Tech Stack 24 technologies

Core StackReact Next.js TypeScript Tailwind CSS Vercel Node.js Cursor Databricks OpenAI Anthropic Hugging Face Python JavaScript scikit-learn TensorFlow PyTorch tRPC D3.js Chart.js VBA

What Simulmedia Is Building

◆Challenges

Optimizing post-campaign performance
Campaign setup inefficiencies
Measurement inefficiencies
Reporting inefficiencies
Expanding pharma healthcare capabilities
Matching patient populations
Rewriting legacy enterprise product
Platform unification
Scaling platform
Structural shift

▲Active Projects

Digital transformation of playerwon media operations
Build playerwon operational stack
Transform campaign planning and reporting
Pharma healthcare category expansion
Insights and analytics dashboards for ctv self-service platform
Rewriting enterprise product into unified stack
Customer journey product strategy
Product operations process improvement
Infrastructure development
Agentic ai products for campaign management

Hiring Activity

Accelerating9 roles · 6 in 30d

Department

Engineering

Product

Sales

Operations

Seniority

Junior

Lead

Senior

Director

Notable leadership hires: Director Pharma

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About Simulmedia

Simulmedia is a TV advertising technology platform founded in 2008, based in New York. The company serves mid-market and enterprise advertisers looking to plan and buy across linear TV, CTV (connected TV), and free-to-play gaming. The core product, TV+, uses historical viewership data and predictive modeling to optimize audience targeting and media spend. A secondary business, PlayerWON, monetizes engagement in PC and console games. The company operates at 51–200 employees with engineering as the dominant function.

HeadquartersNew York, New York

Company Size51–200 employees

Founded2008

Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does Simulmedia use?

Frontend: React, Next.js, TypeScript, Tailwind CSS, D3.js, Chart.js. Backend: Node.js, Python. Data/ML: Databricks, scikit-learn, TensorFlow, PyTorch, Hugging Face. AI services: OpenAI, Anthropic. Deployment: Vercel.

What is Simulmedia working on?

Platform modernization (rewriting enterprise product, unification), self-service CTV analytics dashboards, agentic AI for campaign automation, PlayerWON operational scaling, and pharma/healthcare vertical expansion.

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How this profile is built

Simulmedia's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.