Real estate brokerage scaling through in-house content and agent-tech platforms
SERHANT. operates a full-service real estate brokerage built on three pillars: traditional brokerage services, in-house content studios (SERHANT. Studios and ID Lab), and a proprietary tech platform (SERHANT. ADX) for listing distribution. The tech stack reveals a modern, mobile-first product focus: React Native, Node.js, TypeScript, and Supabase form the core, with Temporal and Inngest handling workflow complexity — suggesting the company is automating agent processes and scaling operational workflows beyond simple listing tools. Current hiring acceleration (8 roles posted in 30 days) is split between sales and engineering, with acute pain points in agent recruitment, team scaling, and learning-system architecture.
Notable leadership hires: Director of Operations
SERHANT. is a New York–based real estate brokerage and media company serving high-end residential and new-development markets. The firm combines traditional brokerage operations with proprietary creative and distribution capabilities: in-house studios produce video content and property tours; SERHANT. ADX distributes listings across social and digital channels (Instagram, YouTube, TikTok, Meta). The business model leverages social-media-first marketing and agent productivity tools to compete with traditional brokerages. With 51–200 employees across sales, engineering, operations, and creative functions, the company is in active scaling mode, particularly in agent recruitment, performance management, and new-market activation.
SERHANT. ADX runs on React Native, Node.js, TypeScript, PostgreSQL, and Supabase. The stack includes Temporal for workflow orchestration, Inngest for event-driven automation, and SvelteKit for web interfaces. Distribution leverages Instagram, YouTube, TikTok, and Meta.
SERHANT. is headquartered in New York, NY. The company is actively hiring in the United States and Canada, with a stated focus on new-market activation and expanding team presence.
Other companies in the same industry, closest in size