Mobile game studio scaling titles with ML-driven design and player analytics
Rollic operates a mobile-gaming studio building toward multi-title scale. The tech stack reveals a data-infrastructure-first approach: AWS + Snowflake + Apache Airflow + dbt + Python form a modern analytics backbone, paired with game engines (Unity, C#/C++) and design tools (Blender, Maya, Figma). Active projects show heavy investment in ML—AI-driven level generation, automated playtesting, and ML model training—suggesting a shift from manual game balancing toward algorithmic design. Pain points cluster around user acquisition optimization, live-service scaling, and player-data analysis, indicating the studio is transitioning from launch-and-iterate toward data-driven live ops.
Rollic is a privately held mobile gaming studio based in Istanbul, Turkey, with 51–200 employees. The company develops and scales mobile game titles for global audiences. The engineering and design teams are equally sized, supported by dedicated product, data, and marketing functions. Current hiring focus spans all core departments with mid-level engineering and design roles in primary demand. The studio operates under tight deadlines while managing a growing portfolio of live titles and in-development projects.
Rollic uses Unity + C# for game engines, paired with AWS cloud infrastructure, Snowflake + dbt for analytics, Apache Airflow for data pipelines, and design tools including Blender, Maya, and Figma.
Active projects include AI-driven level generation, machine learning model training and integration, automated playtesting and balancing systems, A/B experiment infrastructure, and rapid prototyping cycles for new game initiatives.
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