Behavioral health and special-needs treatment software for schools, payors and employers
RethinkFirst sells cloud treatment, training and clinical tools for children with special needs, running on a Microsoft-centric stack (C#, .NET, Angular, Azure) with a data layer in transition: projects point to migrating an Azure Synapse warehouse to a Microsoft Fabric lakehouse. Sales-heavy hiring and broker-led GTM projects signal a push into employer benefits, while billing and claim-rejection pains show revenue cycle friction.
Notable leadership hires: Clinical & Family Services Director
RethinkFirst is a privately held health technology company headquartered in New York, NY, founded in 2007 and employing 201–500 people. It provides cloud-based treatment tools, training content and clinical support for children with special needs. Its platforms cover curriculum planning, professional development, parent training and progress tracking, delivered largely through video and online tools. Buyers include employers, public school districts, managed care and Medicaid programs, government agencies, behavioral healthcare providers and families. The company is hiring in the United States and Singapore.
RethinkFirst builds on C#, .NET Core, Angular, TypeScript and SQL Server on Azure, with Databricks, Apache Spark, Azure Synapse and Microsoft Fabric for data, plus Salesforce and 6sense for go-to-market.
Yes. Sales is the largest area of current hiring at RethinkFirst, alongside engineering, ops and data, with openings in the United States and Singapore and a mix weighted toward senior roles.
Current initiatives include migrating an Azure Synapse data warehouse to a Microsoft Fabric lakehouse, integrating AI into software delivery, building a national broker and consultant GTM strategy, and rebill projects.
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RethinkFirst's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →
This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.