ResponsiveAds Tech Stack

HTML5 responsive ad builder for DTC brands and publishers

Advertising Services New York, New York 11–50 employees Founded 2012 Privately Held

ResponsiveAds operates a SaaS ad-creation platform plus ad-serving and full-service creative for DTC, agencies, and publishers. The stack is JavaScript-heavy (React, Vue, Svelte, Node.js) with HTML5/CSS/WebGL at the core—appropriate for a visual design tool. The hiring mix skews senior (3 of 6 roles) with engineering dominance, but velocity is decelerating; simultaneously, they're deprecating Angular and building DSP connectors, QA infrastructure, and ML/AI services—suggesting a platform consolidation push rather than headcount expansion.

Tech Stack 25 technologies

Core StackMongoDB JavaScript Adobe Photoshop Figma Sketch Svelte Node.js React Angular Vue AWS Redshift AWS Lambda SQL HTML5 CSS HTML Google Ad Manager Google Display & Video 360 Data Studio Google Web Designer WebGL GCP iOS Android

ReplacingAngular

What ResponsiveAds Is Building

◆Challenges

Innovative integration scenarios
Building connectors to many dsps
Setting up qa process from scratch
Optimizing infrastructure for automated testing
Expanding bespoke solutions team
High-maintenance brand-perfect clients
Ad tech stuck in a box
Legacy angular code base

▲Active Projects

Suite of new services leveraging our rich data assets to drive ml and ai innovation
Self-serve studio product development
Full-service rich-media creative development
Building connectors to many dsps
Qa process and automation infrastructure setup
Test automation framework development
Customer onboarding process
Template specification development
Studio 4 training and documentation
Fluid design ad builder

Hiring Activity

Decelerating6 roles · 1 in 30d

Department

Engineering

Data

Support

Seniority

Senior

Mid

Intern

Notable leadership hires: Customer Solution Lead

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About ResponsiveAds

ResponsiveAds sells a platform for creating and serving responsive display ads under its Fully-Fluid technology. The product spans three segments: a self-serve SaaS studio where designers build responsive HTML5 creatives; a third-party ad server (one-tag deployment); and managed services for campaigns and creative development. The company operates in the United States and Canada with a small, senior-weighted team. Founded in 2012, ResponsiveAds claims to have served billions of impressions for brands, agencies, and publishers.

HeadquartersNew York, New York

Company Size11–50 employees

Founded2012

Hiring MarketsCanada, United States

Frequently Asked Questions

What tech stack does ResponsiveAds use?

Frontend: React, Vue, Svelte; backend: Node.js, MongoDB, SQL; infrastructure: AWS, GCP, Redshift, Lambda; creative assets: HTML5, CSS, WebGL; integrations: Google Ad Manager, Google DV360, Data Studio; design tools: Figma, Sketch, Photoshop.

What is ResponsiveAds building?

Self-serve studio product, DSP connectors, QA and test automation infrastructure, ML/AI services leveraging existing data assets, fluid ad-builder UI, and customer onboarding workflows.