Publicis Groupe NL Tech Stack

Full-service creative and media agency with integrated digital and production capabilities

Advertising Services Amsterdam, North Holland 201–500 employees Founded 1922 Public Company

Publicis Groupe NL operates a Google-centric media and creative stack (SA360, DV360, GA4, Looker Studio) paired with production tools (Adobe Creative Suite, Blender, Cinema 4D) and DSP infrastructure (The Trade Desk). The hiring mix is heavily weighted toward marketing roles with director and senior seniority, reflecting a service-delivery operation focused on campaign execution and client-led work rather than product or platform development.

Tech Stack 34 technologies

Core StackGoogle Ads Google Analytics AWS Adobe Creative Cloud Figma After Effects Adobe Premiere Pro SAP The Trade Desk Google SA360 Google Analytics 4 DV360 Meta Ads Manager Channable Microsoft Advertising Search Ads 360 Looker Studio Meta TikTok Pinterest Snapchat LinkedIn Instagram X Blender Cinema 4D CapCut Final Cut Pro Excel+4 more

What Publicis Groupe NL Is Building

◆Challenges

Improving campaign efficiency
Streamlining media campaign billing
Local country consolidation
Search visibility improvement
Conversion rate increase
Production efficiency improvement
Workflow scalability
Profitability enhancement
Meeting media kpis
Complex marketing questions

▲Active Projects

Test-and-learn roadmap
Annual media plans
Ppc campaign optimization on retail platforms
Digital media standards improvement
Campaign automation
Media and communication strategy for stellantis
Build scalable revenue models
Implementing new work processes and systems
Search advertising campaigns
Search ads 360 monitoring

Hiring Activity

Steady35 roles · 15 in 30d

Department

Marketing

Finance

Ops

Product

Design

Research

Support

Seniority

Senior

Director

Mid

Junior

Intern

Lead

Manager

Notable leadership hires: AV Director, Media Director, Digital Director, Client Lead, Search Director

Company intelligence

Find more companies like Publicis Groupe NL by tech stack, pain points and active projects

Get started free

About Publicis Groupe NL

Publicis Groupe NL is a full-service advertising and communications agency headquartered in Amsterdam, serving mid-market and enterprise clients across media, creative, digital, and commerce. The company operates a dedicated client-team model with integrated specialists in data, technology, and production. Core capabilities span paid media planning and optimization (search, display, social), creative production (design, video, animation), and campaign strategy. Active projects reflect a client-services focus: campaign automation, media KPI management, retail PPC optimization, and strategy work for accounts like automotive brands. The organization is tuned toward streamlining internal workflows and improving campaign efficiency metrics.

HeadquartersAmsterdam, North Holland

Company Size201–500 employees

Founded1922

Hiring MarketsNetherlands

Frequently Asked Questions

What marketing tech does Publicis Groupe NL use?

Google (SA360, GA4, DV360, Looker Studio), Meta Ads Manager, The Trade Desk, TikTok, Pinterest, Snapchat, LinkedIn, and Microsoft Advertising. Production tools include Adobe Creative Cloud, Figma, Blender, and Cinema 4D.

What is Publicis Groupe NL working on?

Campaign automation, PPC optimization on retail platforms, search ads monitoring, annual media planning, digital media standards, and building scalable revenue models. Current challenges include improving campaign efficiency, streamlining billing, and increasing conversion rates.