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Propel, Inc Tech Stack

Fintech platform connecting low-income Americans to government benefits and financial services

Software Development Brooklyn, New York 51–200 employees Founded 2014 Privately Held

Propel operates a consumer app and marketplace serving people on government assistance, with 5M+ active users checking EBT balances and accessing benefits updates. The stack reveals a mobile-first architecture (Vue, TypeScript, Capacitor, Flask backend) paired with marketing automation (Braze, Amplitude) and AI integrations (Claude, Gemini), while hiring trends show product and engineering driving expansion into healthcare verticals (Medicare, Medicaid, car insurance) alongside core benefits services.

Tech Stack 19 technologies

Core StackBraze Vue TypeScript Python Flask PostgreSQL Redis AWS Amplitude Metabase Intercom Salesforce Capacitor SQL R Excel Google Sheets Claude Gemini

What Propel, Inc Is Building

Challenges

  • Building a scaled lifecycle marketing program
  • Optimizing lifecycle marketing performance
  • Launches during aep
  • Maintaining reliable data pipelines
  • Optimizing marketplace performance
  • Scaling marketplace into new verticals
  • Improving engagement and revenue
  • Personalizing marketplace experience
  • Scaling into new markets
  • Executing partner campaigns smoothly

Active Projects

  • Ios and android app development
  • A/b testing and personalization for marketplace
  • Car insurance vertical strategy
  • Financial services vertical strategy
  • Run high-performing promotional campaigns
  • Medicare and medicaid product development
  • Server-side software for healthcare plans
  • Software systems for low-income americans
  • Server-side software with python and flask
  • Business analytics for marketplace decisions

Hiring Activity

Accelerating10 roles · 8 in 30d

Department

Product
3
Engineering
2
Marketing
2
Data
1
Design
1
Ops
1

Seniority

Senior
6
Lead
2
Manager
1
Mid
1
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About Propel, Inc

Propel is a fintech company built around a free mobile app that helps low-income Americans manage government benefits and access financial services. The core product lets users check EBT balances and receive benefit updates; the company has expanded into a marketplace connecting this audience to insurance products and promotional offers. Active development spans iOS and Android apps, server-side infrastructure in Python and Flask, and personalization systems powered by A/B testing. Revenue appears driven by affiliate and partnership arrangements with financial services providers rather than direct user fees.

HeadquartersBrooklyn, New York
Company Size51–200 employees
Founded2014
Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does Propel use?

Frontend: Vue, TypeScript, Capacitor (mobile). Backend: Python, Flask, PostgreSQL, Redis. Cloud: AWS. Analytics and marketing: Braze, Amplitude, Metabase. AI: Claude, Gemini. CRM: Salesforce.

How many users does Propel's app have?

Over 5 million Americans actively use Propel to check EBT balances, save money, and receive benefits updates.

What verticals is Propel expanding into?

Active projects include car insurance and healthcare (Medicare, Medicaid) product development, alongside marketplace optimization and promotional campaigns targeting low-income users.

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