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PictureWealth Tech Stack

Financial advisory platform with AI-assisted design and cloud-native tooling

Financial Services Perth, Western Australia 51–200 employees Privately Held
picturewealth.com LinkedIn

PictureWealth operates a financial advisory platform built on AWS (Lambda, API Gateway, Step Functions) with a modern frontend stack (React, TypeScript, Tailwind) and design automation workflows (Figma, Canva, Midjourney, Firefly). The project backlog reveals a design-heavy operation: visual identity overhaul, AI-assisted design workflows, and onboarding visuals are concurrent with infrastructure modernization and advice implementation tooling—suggesting simultaneous investment in brand positioning and backend scaling. Hiring velocity is accelerating across engineering, design, and finance, with most roles at mid-to-senior level.

Tech Stack 35 technologies

Core StackHubSpot Canva Power BI Tableau Python Node.js TypeScript React AWS AWS Lambda Docker Cursor Figma Tailwind CSS Adobe Creative Cloud After Effects Adobe Premiere Pro Terraform Go Adobe API Gateway AWS Step Functions Firefly Midjourney OpenTofu Bash

What PictureWealth Is Building

◆Challenges

  • Adviser performance and retention
  • Advice quality and productivity
  • Pipeline health
  • Optimising workflows
  • Enhancing client experience
  • Modernising cloud infrastructure
  • Scaling cloud environment
  • Optimizing aws infrastructure

▲Active Projects

  • Evolve design system across figma and code
  • Implement ai-assisted design workflows
  • Welfie app onboarding visuals
  • Digital campaign assets
  • Visual identity overhaul
  • Advice implementation workflows
  • Rollout of new applications and services
  • Modernise and scale cloud environment
  • Ai-assisted devops practices

Hiring Activity

Accelerating7 roles · 6 in 30d

Department

Finance
2
Support
2
Design
1
Engineering
1
Product
1

Seniority

Mid
4
Senior
3
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About PictureWealth

PictureWealth is an Australian fintech company based in Perth that combines financial advisory services with digital planning tools. The platform helps clients visualize financial goals across budgeting, superannuation, investing, estate planning, and insurance. The technology stack spans AWS cloud infrastructure, Python and Node.js backends, React frontends, and design tools (Adobe, Figma, Canva) for producing client-facing assets. The advisory delivery model sits alongside product and engineering teams, with active work on advice workflows, cloud scaling, and design system evolution across 51–200 employees.

HeadquartersPerth, Western Australia
Company Size51–200 employees
Hiring MarketsAustralia

Frequently Asked Questions

What tech stack does PictureWealth use?

PictureWealth runs on AWS (Lambda, API Gateway, Step Functions), with Python and Node.js backends, React + TypeScript + Tailwind frontends, and design automation via Figma, Canva, Adobe, and Midjourning. Infrastructure-as-code via Terraform and OpenTofu.

What is PictureWealth working on?

Current projects include AI-assisted design workflows, design system evolution in Figma, financial advice implementation workflows, cloud infrastructure modernization, and visual identity refresh alongside product rollouts for new applications and services.

How this profile is built

PictureWealth's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →

This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.