Motorpoint Tech Stack

UK used-car retailer scaling digital infrastructure and customer experience

Retail Motor Vehicles Derby 501–1,000 employees Founded 1998 Public Company

Motorpoint is a public used-car retailer with 501–1,000 UK-based staff operating a legacy Microsoft stack (SQL Server, .NET, Power Platform, Dataverse) while actively replacing Dynamics 365 Customer Engagement. Hiring velocity is accelerating across operations and sales (49 of 64 roles), but engineering headcount remains thin (6 roles), suggesting the company is prioritizing operational scaling and customer-facing improvements over platform rearchitecture. Active projects center on customer journey streamlining, website performance, and employee engagement—reflecting acute pain around NPS targets, high-traffic spikes, and user experience performance.

Tech Stack 26 technologies

Core StackAWS Azure DevOps TypeScript JavaScript React Next.js .NET C# SQL Server RabbitMQ Power Platform Power Automate Azure Functions Outlook Excel Azure Git CSS Sass Dataverse Azure Logic Apps Web API

ReplacingDynamics 365 Customer Engagement

What Motorpoint Is Building

◆Challenges

Meeting nps targets
Outdated car industry clichés
Optimizing staffing levels
Streamlining customer journey
Improving customer journey
Optimising large scale applications
Handling high traffic spikes
Improving user experience performance
Ensuring compliance with regulations
Improving employee engagement

▲Active Projects

Training programme
Vehicle handover process
Customer journey improvement
Motorpoint.co.uk website
Continuous improvement agenda for engagement & welfare
Diversity, equality, and inclusion plan
Devolving hr responsibilities to line managers
Dynamics 365 ce implementation
Sales module development

Hiring Activity

Accelerating65 roles · 40 in 30d

Department

Ops

Sales

Engineering

Support

Seniority

Junior

Mid

Manager

Senior

Director

Intern

Notable leadership hires: Head of HR

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About Motorpoint

Motorpoint is a publicly listed used-car dealer operating in the United Kingdom since 1998. The company manages inventory of thousands of used and nearly new vehicles, offers in-house financing, and operates a direct-to-consumer sales model with field presence across the UK. Operations span vehicle procurement, sales, customer handover, and post-sale support. The business is currently navigating digital modernization (moving away from Dynamics 365) while contending with the operational complexity of high-volume retail—managing staffing levels, handling traffic spikes on their web platform, and improving customer satisfaction metrics.

HeadquartersDerby

Company Size501–1,000 employees

Founded1998

Hiring MarketsUnited Kingdom, Australia, South Africa

Frequently Asked Questions

What tech stack does Motorpoint use?

Motorpoint runs on Microsoft technologies: SQL Server, .NET, C#, Power Platform (Power Automate, Power Apps), Dataverse, and Azure cloud services. Frontend is React and Next.js. They are currently replacing Dynamics 365 Customer Engagement.

Where is Motorpoint headquartered?

Derby, United Kingdom. The company was founded in 1998 and is a publicly listed company with 501–1,000 employees.