Motorsport-derived electronics, telemetry and simulation software for engineers
Motion Applied, formerly McLaren Applied, builds motorsport-grade electronics, telemetry and simulation tools from Woking. Its stack pairs embedded and desktop engineering (C++, C#, WPF, DirectX, MATLAB/Simulink, Cadence Allegro) with a heavily Azure-centric network and security layer. Hiring is minimal and split between engineering and product, while job posts focus on product cost reduction, manufacturability and supply chain resilience, pointing to a hardware margin push.
Motion Applied, previously known as McLaren Applied, is a privately held UK company headquartered in Woking with 201–500 employees. It develops electronic systems, telemetry, control systems, sensors, electric drive technology, simulation and predictive analytics rooted in Formula One. The company applies this motorsport technology to adjacent sectors including automotive, transport and health. Its work spans both hardware design, supported by PCB tooling like Cadence Allegro, and engineering software built in C++ and C#.
Motion Applied uses C++, C#, WPF, DirectX, MATLAB and Simulink for engineering software, Cadence Allegro for hardware design, Jenkins and Azure DevOps for builds, and Azure, AWS, Intune, Jamf and Netskope for IT.
Yes. Motion Applied is the new name of the former McLaren Applied, a Woking-based firm building motorsport electronics, telemetry, simulation and analytics technology.
Current job posts point to cross-functional work on product cost and manufacturability, plus a growth strategy aimed at new market opportunities beyond its motorsport base.
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Motion Applied's technology stack, projects, and hiring signals are inferred from public hiring and company data — career pages, public listings, and company web presence — then clustered and de-duplicated. Figures are estimates that refresh over time. Read our full methodology →
This is not an official vendor or customer list. It is a technology-adoption signal inferred from public data, intended for B2B research.